Marketing Executive

At Shangri-La Singapore we are a heart-warming family. We share something powerful our genuine care and respect for others. Our strength lies beyond our harmonious surroundings and hideaway locations. It lies in our core values that guide us to treat each and every one with honour as kin as family. We strive to be the preferred employer by providing great benefits tranquil and sincere working environment work-life balance and effort recognitions.

Set in 15 acres of lush greenery just minutes from the vibrant Orchard Road shopping belt the Shangri-La Hotel Singapore is a tranquil sophisticated urban retreat whether travelling for business or leisure. It features 792 luxurious guestrooms and suites across three distinct wings which include unique family-themed rooms supported by a host of dedicated family-focused amenities.

We are seeking a dynamic and driven Marketing Executive to support the planning and execution of marketing initiatives that enhance brand visibility drive footfall and support business growth. This role requires a creative thinker with strong organisational skills and a keen understanding of both digital and on-ground marketing strategies.

Key Responsibilities

• Support retail marketing campaigns that drive footfall and brand awareness

• Develop and manage marketing materials across physical (e.g. flyers posters) and digital platforms

• Strengthen the brands online presence through website updates social media email marketing online advertising and public relations initiatives

• Collaborate with cross-functional teams (e.g. operations product sales) to ensure alignment with business objectives

• Analyse sales data and customer feedback to evaluate campaign effectiveness and recommend improvements

• Coordinate with suppliers and vendors to ensure timely and seamless execution of marketing activities

• Provide marketing insights to support product development and market-fit initiatives

• Act as the key marketing contact for assigned outlets including conceptualising new menus and developing supporting collaterals

• Build and maintain relationships with media partners and support public relations efforts including post-event reporting and media clippings

Requirements

• Degree or diploma in Marketing Business Communications or a related field

• 13 years of relevant marketing experience preferably in retail F&B or hospitality

• Strong understanding of digital marketing platforms and tools

• Excellent communication and interpersonal skills

• Highly organised with the ability to manage multiple projects simultaneously

• Creative detail-oriented and results-driven

Preferred Skills

• Experience with design tools (e.g. Adobe Creative Suite Canva)

• Basic knowledge of data analytics tools (e.g. Adobe Analytics social media insights)

• Familiarity with content management systems and email marketing platforms

• Familiarity with third-party marketplace (e.g. Shopee TikTok)

Find your Shangri-La at Shangri-La.