About AGF:

Founded in 1957 AGF is an independent and globally diverse asset management firm. With $60B in assets under management our companies deliver excellence in investing in the public and private markets through three distinct business lines: AGF Investments AGF Capital Partners and AGF Private Wealth.

AGF brings a disciplined approach focused on incorporating sound responsible and sustainable corporate practices. The firms collective investment expertise driven by its fundamental quantitative and private investing capabilities extends globally to a wide range of clients from financial advisors and their clients to high-net worth and institutional investors including pension plans corporate plans sovereign wealth funds endowments and foundations.

Headquartered in Toronto Canada AGF has investment operations and client servicing teams on the ground in North America and Europe. AGF serves more than 815000 investors. AGF trades on the Toronto Stock Exchange under the symbol AGF.B.

About the role:

Were looking for a hands-on Salesforce Administrator and Builder hybrid role to continuously modernize our Salesforce platform for multiple sales teams. This role is heavily focused on configuration Flow-based automation data modelling and integrations and pragmatic AI experimentation (Agentforce) to improve sales productivity and decision-making.

Youll partner with sales operations analytics and data teams to translate evolving business needs into scalable well-governed solutionsensuring new data fits the business model and supports real-world workflows and reporting.

What Youll Do (Core Areas):

Administration Configuration & Sales Enablement:

• Support Salesforce administration: users roles profiles permission sets/permission set groups access controls and role-based Lightning experiences as required.

• Design and build Business Backlog priorities: Configure and evolve Salesforce objects fields relationships record types validation rules page layouts dynamic forms Homepages by role/profile Lightning App pages navigation and visibility patterns

• Build account plans and structured selling workflows (goals milestones activities prompts)

• Configure client team relationship models (coverage teams specialists visibility patterns relationship maps) to support collaboration and reporting

• Build role-based Lightning experiences including improving usability and adoption through intuitive design reduced clicks and clear in-app guidance (screen flows prompts)

• Design and build various client sales and behavioural insights using reports and dashboards

• Support multiple sales teams with unique processes KPIs and coverage models

• Maintain platform health and governance: data quality standards documentation and release readiness

• Support deployments (change sets and/or DevOps processes)

Automation & Process Modernization:

• Design and implement advanced automation using Flow (record-triggered scheduled screen flows)

• Modernize and rebuild business processes to reduce friction standardize where appropriate and scale improvements including migration of legacy automations into a maintainable Flow architecture where necessary

• Automate manual sales admin work (e.g. guided steps prompts data hygiene reminders) while ensuring reliability and auditability

Data Modelling Integrations & Data Flow Design (ETL Reporting):

• Translate requirements into a fit-for-purpose data model that aligns to business workflows and reporting needs

• Design and support end-to-end data flows from source systems into Salesforce (batch/near-real-time) including:

  • Data mapping transformation logic and load strategy (incremental vs full)

  • Data quality checks reconciliation error handling and monitoring

• Support integrations using ETL/middleware and APIs (tooling varies by environment; e.g. Informatica Data Virtuality etc.)

• Use SOQL (and SQL where applicable) to validate logic troubleshoot issues and support reporting/analytics needs

• Ensure new data is usable in Salesforce via appropriate UX and reporting structures (report types dashboards summary views)

AI Experimentation (Practical Value-Driven):

• Contribute to thoughtful experimentation and adoption of Einstein / Agentforce capabilities

• Identify low-risk high-value AI use cases (summaries insights guided actions) with an emphasis on data readiness and governance

Qualifications you will bring:

Required:

• 35 years of Salesforce Administrator experience in a complex evolving environment

• Salesforce Certified Platform Administrator certification

• Strong hands-on experience with App configuration development and engineering practices data modelling and process design with a special focus on Sales Cloud

• Advanced expertise with Flow (including troubleshooting and scalable patterns)

• Strong understanding of Salesforce data model security model (OWD sharing FLS) and platform limits

• Demonstrated experience with data modelling and integrating new data into an existing CRM in a way that supports business workflows and reporting

• Practical integration experience: ETL/data pipelines data mapping transformation reconciliation and monitoring

• Proficiency with SOQL; SQL experience for external data sources/analytics is an asset

• Strong stakeholder skills: can elicit requirements clarify ambiguity and balance speed with long-term maintainability

• Practical understanding of platform limits and scalable configuration patterns explains trade-offs.

Nice to have:

• Financial services experience (asset management preferred)

• Exposure to Einstein/Agentforce or AI-enabled CRM capabilities

• Experience with APIs middleware/ETL platforms and release/deployment practices

• Salesforce certifications (Salesforce Certified Platform Administrator II Salesforce Certified Platform App Builder)

What Success Looks Like:

• Modernized Flow-first processes that reduce manual effort and improve capabilities across sales teams

• Measurable reduction in manual admin work through smart automation

• Integrated financial/relationship data that fits the Salesforce model is trusted and is reportable

• Role-based UX (including Homepages) that drives adoption and surfaces the right information for each team

• Measurable progress on roadmap and business backlog use cases that improve productivity without compromising governance

Mindset:

Youre a builder who enjoys deep configuration thoughtful automation and simplifying how teams work. You move quickly but deliberately balancing delivery speed with quality governance and maintainability.

Compensation:

The anticipated compensation range for this role is $38.50/hour which represents base wage. Actual compensation will be determined based on many factors such as role location candidate experience / qualifications market conditions and internal equity.

For permanent roles AGF aims to offer a comprehensive and competitive total rewards package designed to support the success and well-being of our employees which may include a combination of base salary variable compensation benefits and retirement savings plans.

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No unsolicited agency referrals please.

AGF isan equal opportunity employer committed to fostering an inclusive and accessible workplace. We welcome and encourage applications from individuals of all backgrounds including women Indigenous peoples racialized persons persons with disabilities and members of the 2SLGBTQIA community.

We do not discriminate on the basis of race national or ethnic origin colour religion age sex sexual orientation gender identity or expression marital status family status disability or any other status protected by applicable legislation.

We are committed to providing reasonable accommodations forapplicants with disabilities throughout the recruitment process. If you require accommodation at any stage of the application or hiring process please contact us at so that appropriate arrangements can be made.