Journey Orchestration Lead
Santa Clara County, CA - USA
Job Summary
Were in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here you lead with innovative thinking grow along with us and join the smartest team in the industry.
This type of workwork that changes the worldis what the tech industry was founded on. So if youre ready to seize the endless opportunities and leave your mark come join us.
THE ROLE
As the Journey Orchestration Lead you will be the architect of Everpures personalized buyer experience transforming static campaigns into a dynamic one-to-one marketing engine. Youll sit at the critical intersection of Marketing Data Strategy and Campaign Execution using our Customer Data Platform (CDP) to trigger high-impact real-time interactions across all global channels. By partnering with Product Marketing and Data Science you will ensure every touchpoint feels intentional moving our audience from initial research to loyal partnership through sophisticated automation.
WHAT YOULL DO
- Architect Multi-Channel Journeys: Partner with Journey Managers and Product Marketing to design and blueprint end-to-end automated maps that guide key buyer personas through the Everpure Platform ecosystem.
- Define Next Best Action Logic: Design and implement the complex business rules within our CDP and marketing automation tools that dictate real-time engagement based on specific behavioral and demographic signals.
- Drive Real-Time Activation: Lead the build QA and deployment of event-triggered programs in Marketo and Adobe ensuring seamless delivery of dynamic content across web paid media and email channels.
- Optimize Performance & Conversion: Establish a rigorous A/B testing roadmap and monitor journey health to identify bottlenecks providing actionable insights that improve conversion rates and progression through the sales funnel.
- Govern Global Standards: Own the naming conventions quality control and data compliance (GDPR/CCPA) for all automated assets to ensure a flawless and scalable global execution framework.
- In-Office Collaboration: We are primarily an in-office environment and therefore you will be expected to work from the Santa Clara office in compliance with Everpures policies unless you are on PTO or work travel or other approved leave.
WHAT YOU BRING
- Expert Marketing Automation Mastery: Advanced hands-on proficiency in B2B marketing automation (specifically Marketo Engage) and a deep understanding of how to integrate these tools with Salesforce and data warehouses.
- Data-Driven Orchestration Skills: Proven ability to translate complex data schemas predictive scores and CDP outputs into actionable journey logic and segmented audience triggers.
- Strategic Process Leadership: A track record of redesigning cross-functional processes and influencing stakeholders across Sales Marketing and Digital Transformation to build scalable buyer experience frameworks.
- Analytical Rigor: Strong fluency in multivariate testing and optimization techniques with the ability to turn in-journey metrics into strategic recommendations for leadership.
#LI-ONSITE
#LI-KT1
Salary ranges are determined based on role level and location. For positions open to candidates in multiple geographical locations the base salary range is reflective of the labor market across the applicable locations.
This role may be eligible for incentive pay and/or equity.
There is no application deadline and we accept applications on an ongoing basis until the job is filled.
The annual base salary range is:
$182000 - $273000 USD
WHAT YOU CAN EXPECT FROM US:
- Innovation: We celebrate those who think critically like a challenge and aspire to be trailblazers.
- Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortunes Best Workplaces in Technology Fortunes Best Workplaces in the Bay Area and certified as a Great Place to Work!
- Team: We build each other up and set aside ego for the greater good.
And because we understand the value of bringing your full and best self to work we offer a variety of perks to manage a healthy balance including flexible time off wellness resources and company-sponsored team events. Check out for more information.
ACCOMMODATIONS AND ACCESSIBILITY:
Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this contact us at if youre invited to an interview.
OUR COMMITMENT TO A STRONG AND INCLUSIVE TEAM:
Were forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isnt just accepted but embraced. Thats why we are committed to fostering the growth and development of every person cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership.
Everpure is proud to be an equal opportunity employer. We do not discriminate based upon race religion color national origin sex (including pregnancy childbirth or related medical conditions) sexual orientation gender gender identity gender expression transgender status sexual stereotypes age status as a protected veteran status as an individual with a disability or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.
Join us and bring your best.
Bring your bold.
Pure and simple.
About Company
Pure is where you ask big questions, think differently, and make an impact. This is not just a job, but a place where you have a voice and can accelerate your career. We value unique thoughts and celebrate individuality, and with ample opportunity to learn, develop yourself, and expan ... View more