Manager, Paid Search

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit .

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• LeadOptimistically by Championing Growth and Development to Mobilize the Enterprise.

About Wavemaker: A Leading WPP Media Brand

Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media content and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster together.

Role Summary & Impact

As a Manager Paid Search you will be responsible for the day-to-day management of a clients paid search marketing initiatives. You will manage junior teammates and focus increasingly on strategy development for your dedicated account(s).

Skills and Experience

• Lead the day-to-day supervision of client-paid search programs including strategic approaches bid recommendations execution details budgets/accounting and overall goal achievement.
• Understand the clients product marketing objectives and digital goals with an emphasis on paid search presenting to clients on a regular basis.
• Monitor track and evaluate campaign performance analytics based on client KPI targets and baselines.
• Stay on top of the latest updates regarding tools and User Interfaces (AdWords Bing Bid Management Platforms eMarketer SEMrush Search Engine Land AdCenter AdGooroo etc.).
• Think creatively research and develop tools and innovative tactics to improve efficiencies or advance the practice.
• Actively contribute to corporate initiatives automation projects process changes and roll-outs.
• Stay current on industry trends focusing on how changes can help improve offerings to accounts and enhance our overall practice.

• Bachelors Degree in Business Analytics Marketing Communications Advertising; OR equivalent professional work experience.
• 3 Years experience in Analytical Tools (Google Analytics Web trends Omniture) Search Engine Desktop Tools (Google AdWords Editor Bing Ads Editor).
• Expertise in Pay-Per-Click (PPC) optimization techniques (ROI / CPA / CPL / Impression Share).
• Bid Management tool familiarity (DoubleClick Search Kenshoo Marin etc. Marin & Searchlight) as well as 3rd Party Tracking Tools (DoubleClick Floodlight Sizmek etc.).
• Experience meeting with and delighting clients is essential.
• Desire to manage and mentor junior members of a team; prior experience as a manager a plus.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

WPP Media is committed to providing reasonable accommodation to among others individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media please send an e-mail to GroupM Leave Administration at or call and let us know the nature of your request and your contact information.

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