Director, Database & Patient Recruitment Marketing

Work Schedule

Environmental Conditions

Job Description

Join the PPD clinical research business of Thermo Fisher Scientific a globally recognized leader in drug development and laboratory services. We partner with leading pharmaceutical biotech medical device academic and government organizations to bring life-changing therapies to market. No matter where your career passions lie youll find opportunities here to contribute to something greater. By joining our team you will be part of groundbreaking medical discoveries and gain invaluable experience and growth opportunities in your field.

Director Database & PRS Marketing
Leads the strategy development and execution of marketing data capabilities that support patient and healthcare provider (HCP) recruitment. Oversees the growth governance and utilization of the PFDS proprietary Patient and HCP Registry ensuring high-quality data assets that enable effective compliant and scalable recruitment strategies. Provides leadership for data and reporting across the patient recruitment funnel and drives the operationalization of data-driven marketing initiatives leveraging real-world data.

This role directly influences the success of patient and HCP recruitment efforts by ensuring high-quality scalable data assets and actionable insights. The Director will be instrumental in advancing data-driven marketing capabilities and improving recruitment outcomes through innovative use of real-world data.

Essential Functions

• Provides leadership and oversight for a team of marketing data analysts; recruits develops and retains talent while fostering a culture of accountability and continuous improvement
• Defines and executes the strategy for maintaining enriching and expanding the proprietary PFDS Patient and HCP Registry
• Oversee data management analytics and reporting across the end-to-end patient recruitment funnel ensuring visibility into performance and conversion metrics
• Establishes standardized reporting frameworks KPIs and dashboards to support data-driven decision-making and optimize recruitment outcomes
• Partners cross-functionally with marketing digital clinical operations and technology teams to enable targeted data-driven patient and HCP recruitment campaigns
• Leads the application of real-world data (RWD) to enhance segmentation targeting and engagement strategies
• Ensures data integrity quality privacy and compliance with applicable regulatory requirements (e.g. HIPAA GDPR) and company policies
• Communicates insights trends and recommendations to clients to inform future strategy and drive business outcomes

Education and Experience:

• Bachelors degree or equivalent and relevant formal academic / vocational qualification
• Previous marketing analytics or data strategy experience that provides the knowledge skills and abilities to perform the job (comparable to 10 years experience)
• 5 years leading and managing teams
• Demonstrated experience working with marketing data analytics and reporting tools
• Experience with healthcare patient or HCP data and recruitment funnels
• Strong understanding of data governance privacy and regulatory requirements
• In some cases an equivalency consisting of appropriate education training and/or directly related experience will be considered sufficient for an individual to meet the requirements of the role.

Preferred:

• Advanced degree (e.g. MBA MPH MS)
• Experience in clinical research CRO or life sciences environment
• Familiarity with real-world data (RWD) and real-world evidence (RWE)
• Experience with AI and Machine Learning in digital marketing

Knowledge Skills and Abilities:

• Strong leadership and team development capabilities
• Advanced analytical and problem-solving skills
• Ability to translate complex data into actionable insights
• Effective communication and stakeholder management skills
• Demonstrated ability to work cross-functionally in a matrixed environment
• Strong attention to detail and commitment to data quality and compliance

At Thermo Fisher Scientific we are committed to fostering a healthy and harmonious workplace for our employees. We understand the importance of creating an environment that allows individuals to excel. Please see below for the required qualifications for this position which also includes the possibility of equivalent experience:

• Able to communicate receive and understand information and ideas with diverse groups of people in a comprehensible and reasonable manner.
• Able to work upright and stationary for typical working hours.
• Ability to use and learn standard office equipment and technology with proficiency.
• Able to perform successfully under pressure while prioritizing and handling multiple projects or activities.
• May require as-needed travel (0-20%).

Location: East Coast US- remote. Relocation assistance is NOT provided.

*Must be legally authorized to work in the United States without sponsorship.
*Must be able to pass a comprehensive background check which includes a drug screening.

SALARIED
The annual salary range estimated for this position is $160000- $200000. This position may also be eligible to receive a variable annual bonus based on company team and/or individual performance results in accordance with company policy.