The Opportunity
We are partnering with Idea Village to find their next high-impact cross-brand role for a growth marketer who thrives in a fast-moving multi-brand environment. Youll own the growth funnel from acquisition to retention across a portfolio of health & wellness DTC brands working closely with brand managers creative teams and leadership to hit aggressive revenue targets.
What Youll Own
Paid Media Plan execute and optimize paid social (Meta TikTok) and paid search (Google) campaigns across all 5 brands
Email & SMS Marketing Own lifecycle marketing strategy and execution (Klaviyo or equivalent) including flows segmentation and campaign calendars
Growth Strategy Identify and test new acquisition channels conversion levers and retention tactics across the portfolio
Analytics & Reporting Build dashboards and weekly performance reports; translate data into actionable insights for leadership
Budget Management Manage and allocate media budgets efficiently across brands optimizing toward ROAS and CAC goals
What Were Looking For
35 years of hands-on growth or performance marketing experience ideally in DTC or e-commerce
Proven track record managing paid social (Meta Ads Manager) and paid search (Google Ads)
Experience with email marketing platforms
Strong analytical skills; comfortable in Google Analytics Excel/Sheets and attribution tools (Triple Whale Northbeam or similar)
Ability to manage multiple brands or accounts simultaneously
Health wellness beauty or CPG industry experience a plus
Self-starter mentality you dont wait to be told what to test next
Experience at a DTC brand accelerator holding company or agency managing multiple accounts
Familiarity with Shopify and e-commerce tech stacks
Influencer or affiliate marketing experience
Knowledge of AI tools for marketing efficiency and content ideation
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
Director
The OpportunityWe are partnering with Idea Village to find their next high-impact cross-brand role for a growth marketer who thrives in a fast-moving multi-brand environment. Youll own the growth funnel from acquisition to retention across a portfolio of health & wellness DTC brands working closely ...
The Opportunity
We are partnering with Idea Village to find their next high-impact cross-brand role for a growth marketer who thrives in a fast-moving multi-brand environment. Youll own the growth funnel from acquisition to retention across a portfolio of health & wellness DTC brands working closely with brand managers creative teams and leadership to hit aggressive revenue targets.
What Youll Own
Paid Media Plan execute and optimize paid social (Meta TikTok) and paid search (Google) campaigns across all 5 brands
Email & SMS Marketing Own lifecycle marketing strategy and execution (Klaviyo or equivalent) including flows segmentation and campaign calendars
Growth Strategy Identify and test new acquisition channels conversion levers and retention tactics across the portfolio
Analytics & Reporting Build dashboards and weekly performance reports; translate data into actionable insights for leadership
Budget Management Manage and allocate media budgets efficiently across brands optimizing toward ROAS and CAC goals
What Were Looking For
35 years of hands-on growth or performance marketing experience ideally in DTC or e-commerce
Proven track record managing paid social (Meta Ads Manager) and paid search (Google Ads)
Experience with email marketing platforms
Strong analytical skills; comfortable in Google Analytics Excel/Sheets and attribution tools (Triple Whale Northbeam or similar)
Ability to manage multiple brands or accounts simultaneously
Health wellness beauty or CPG industry experience a plus
Self-starter mentality you dont wait to be told what to test next
Experience at a DTC brand accelerator holding company or agency managing multiple accounts
Familiarity with Shopify and e-commerce tech stacks
Influencer or affiliate marketing experience
Knowledge of AI tools for marketing efficiency and content ideation
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
Director
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