Product Manager, US Commercial Marketing

Job Title

Product Manager US Commercial Marketing

Working at Abbott

At Abbott you can do work that mattersgrowand learn care for yourself andyourfamily be your true selfand live a full life.Youllalso have access to:

• Career development with an international companywhere you can grow the career you dream of.

• Employees can qualify forfree medical coverage in ourHealth Investment Plan (HIP) PPOmedical plan in the next calendar year.

• An excellent retirement savings plan withahigh employer contribution.

• Tuition reimbursementtheFreedom 2 Savestudent debt programandFreeUeducation benefit- an affordable and convenient path to getting a bachelors degree.

• A company recognized asa great placeto work in dozens of countriesworldwideandnamed one of the most admired companies in the world by Fortune.

• A company that is recognized as one of the best big companies to work for as well asthebest place to work for diversity working mothers female executives and scientists.

The Opportunity

This position worksout ofourAustin TXlocationin theHeart Failure division.In Abbotts Heart Failure (HF) businessweredeveloping solutions to diagnosemonitorand manage heart failure allowing people to restore their health and get on with their lives.

As the Product Manager US Commercial Marketing you will take a lead role in the development and strategic planning of US Commercial Marketing activities for theCardioMEMSHF System. Activities may include tactics toolslogistics campaigns messaging and positioning. You will oversee market researchmonitorcompetitive activity andidentifycustomer needs. You will also collaborate with cross-functional teams/groups to execute strategies and plans to implement on the commercial marketing

plan.

WhatYoullWork On

• Be the US product and market expert providing in-depth knowledge of market trends and dynamics competitive landscape critical market success factors and customer needs.

• Synthesizeprioritizeand drive results with a high sense of urgency and an ability to think creatively strategically and quickly and to learn and act quickly.

• Partner with Global Marketing Legal Medical and Regulatory to ensure development and approval of compliant and effective promotional tactics

• Provide the sales teams with the tools training and resources they need to effectively drive belief inCardioMEMS including sales collateral training materials and product knowledge.

• Support the launch of new products and innovations in theCardioMEMSproduct line.

• Ensures projects are consistent with product line strategyand messaging is effectively conveyed.

• Partner with the Clinical team to execute strategic publication initiatives that support new product launch and market development initiatives.

• Own and manage the budget for his/her projects. Maintain tracking of a budget file and communicate updates to the teams budget owner.

• Manage multiple agencies seamlessly ensuring integration while inspiring agency teams to deliver outstanding Creative for Display

• Collaborate with Professional Education for speaker recruitment training and development on an ongoing basis

• Represent the company by visiting accountsin order tosolicitfeedback on company products and services.

• Understand project timelines and make and present recommendations based on risk analysis when project isoffcourse.

• Demonstrate independence by prioritizing and completing assignments.

• Determineemerging trends and provide information across functional boundaries in areas of expertise.

• Attend national and select regional conferences to support speakers at product theaters.

RequiredQualifications

• Bachelors Degree in a related field or equivalent combination of education and work experience.

• Minimum of 5 years

• BachelorsDegreewithatleast4yearsrelatedexperience

• 2yearsinamarketing role

• CandidatemustbeanenergeticselfstarterwithapositiveattitudeandpassionforhelpingthecustomerinaHealthcareenvironment.

• Hasabiasforactionandproventrackrecordofexecutingwithexcellenceinafast-pacedenvironment.

• Self-motivatedandPro-activewithastrongworkethicandanappreciationforateam-orientedhighlycollaborativeculture

• Agilitytomanagethroughambiguityandchangingconditions

• AbilitytoworkthroughbarriersandRegulatoryconstraintsisamust

• Provenabilitytoidentify/definebusinessquestionsandissuesanddevelopstrategicanalyticalandfinancialframeworkstoconductanalysis

• Knowledgeofallaspectsofbrandmarketingtoincludepositioningbrandingcampaigndevelopmentandchannelmix

• Strongteamplayer-abilitytoworkasakeymemberoftheglobalmarketingteamwhoisaccountabletoglobalstrategicmarketingleadershipteamaswellastheproductdivisionandgeographicalmarketing

• Strongleadershipskillsabilitytofunctionasthemarketingleadonproductmarketingcommercialandpipelinedevelopment

• appropriatelevelfunctionalandgeographicfunctionstogethertosupportinitiatives.

• Analyticalskillsabilitytodeveloptherapyanddiseasemodelsmarketandcustomersegmentationcreativeandmessaging

• Proficient in Cloud Software;devopstools and automation software

• Experienced in building and managing mobile applications (iOS and Android)

• Extensive programming experience

PreferredQualifications

• Masters degree preferred.

• KnowledgeofapplicableregulatorystandardsandrequirementsformedicaldevicesorRxproductspreferred