Strategy Manager

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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Role Summary and Impact

Goat is WPP Medias influencer solution helping global brands harness the power of social and creator-led content to deliver measurable impact. Recognised as a global leader in the space we deliver award-winning campaigns in more than 70 countries. With over 650 social natives worldwide we create ambitious influencer programmes from tactical activations to long-term partnerships designed to drive awareness engagement and conversions across the full marketing funnel.

We are looking for a new Strategy Manager to join our Strategy team to help us in coming up with the best creative ideas and social strategies for some of the biggest brands in the this role you will handle complex briefs bring clarity to ambiguity and elevate our creative output through strong cultural understanding sound judgment and strategic focus. Candidates should have proven experience working within social-first environments and a deep grasp of influencer ecosystems.

Skills and Experience

Key Responsibilities:

• Lead strategic proposals for multi-million projects and complex briefs.
• Own projects end-to-end with high accuracy and consistently strong outputs.
• Build proposals on clear strategy strong creative to improve win rates.
• Apply commercial thinking: profitable for the agency efficient to deliver meets client goals.
• Develop concise insight-led creative concepts/content ideas aligned to strategy.
• Turn strategy into clear compelling narratives for pitches and decks.
• Contribute in management calls: feedback improvements solutions.
• Take ownership beyond your projects to lift team performance and win rates.
• Lead a client group (Group 1/2/3) and/or an agency initiative (case studies AI training).
• Drive collaboration knowledge-sharing and accurate tracking within your area.
• Support marketing: Substack/vlogs and attend platform events; share learnings internally.
• Line manage interns: assign/review work coach give feedback track progress.
• Cover Exec line management when needed (check-ins reviews workload).
• Lead pitches/presentations.
• Write and speak with clarity and brevity.
• Strong grasp of the full agency offering; integrate it into strategies.
• Build specialist expertise (e.g. AI) and create training to upskill the team.

Role Requirements:

• 2-3 years experience in a similar role.
• Strong written communication and note taking skills.
• Generally tech-savvy working remotely (on Mac OS).
• Native user of various Social Media Platforms with a strong understanding of each.
• An eye for design or design experience is very useful.
• Any previous experience working in a client-facing role is advantageous.
• Any specific interests relevant to our work for example: sport gaming finance tech automotive entertainment etc.

Life atWPP Media& Benefits

Be Extraordinary investing in our employees to inspire transformational creativity. We alsoLead Optimisticallyfirmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions build vital professional connections and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment including competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenweretogether fostering creativity collaboration and connection in this open and supportive a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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