Sr. Manager, Enterprise Product Marketing
St. Louis, MO - USA
Job Summary
About Us
We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain. And we bring comfort to people globally. Best-in-class engineering design and manufacturing combined with category-leading brands in compression controls software and monitoring solutions result in next-generation climate technology that is built for the needs of the world ahead.
Whether you are a professional looking for a career change an undergraduate student exploring your first opportunity or recent graduate with an advanced degree we have opportunities that will allow you to innovate be challenged and make an impact. Join our team and start your journey today!
Job Description:
The Product Marketing Leader defines and leads the enterprise Portfolio Marketing capability within Product & Marketing Operations. This roleestablisheshow the organization wins in the market by embedding standardized positioning go-to-market frameworks and sales enablement into a scalable center-led operating model. Operating through a strong matrix this role ensures alignment across regions and verticals translating business priorities and customer insights into consistent global standards while enabling local execution. The focus is on driving capability governance and adoption to deliver measurable commercial impacts.
As a SeniorManager Enterprise Product Marketing you will:
Lead the center-led Product Marketing capability across the enterprise reporting through Product & Marketing Operations
Define implement and enforce standard work processes and KPIs to enable consistent scalable commercialization across regions and verticals
Establish governance and operating cadences to integrate Product Marketing into core business planning GTM execution and Commercial Excellence operating model
Drive alignment through a matrixed model influencing Product Market Sales Marketing and Revenue Operations stakeholders
Translate market product and customer insights into scalable frameworks for positioning messaging persona development go-to-market planning and sales enablement
Build and lead a strong cross-functional coalition to stay connected to vertical priorities evolving demand and regional needs
Ensure adoption and consistent application of Portfolio Marketing standards tools and frameworks across the organization
Define capability requirements (tools templates training digital enablement) and partner with teams to enable execution at scale
Continuously refine standards and frameworks based on performance insights Voice of Customer and evolving business needs
Support the development and evolution of the enterprise sales enablement strategy and associated digital infrastructure (e.g. tools platforms data integration) to enable scalable consistent and insight-driven commercial execution
KPIs:
Adoption and adherence to Portfolio Marketing standard work across regions and verticals
Consistency and quality of positioning messaging and GTM execution across the enterprise
Impact of Product Marketing frameworks on pipeline quality conversion rates and revenue growth
Effectiveness of integration into core operating cadences (AOP GTM planning Commercial Excellence rhythms)
Sales and stakeholder feedback on clarity usability and impact of frameworks and enablement
Speed and scalability of translating strategy into consistent global execution
REQUIRED EDUCATION EXPERIENCE & SKILLS:
7 years of experience in product marketing portfolio marketing strategic marketing commercial excellence or go-to-market leadership roles
Proven ability to build and lead center-led or matrixed capabilities across regions functions or business units
Strong leadership and influencing skills with success driving alignment without direct authority
Experience defining and implementing standard work operating models and governance structures
Strong analytical and strategic thinking skills with the ability to translate insights into scalable frameworks
Experience integrating capabilities into enterprise operating cadences and decision-making forums
A strong ownership mindset with a focus on driving adoption consistency and measurable business outcomes
Availability to travel up to 25%
PREFERRED EDUCATION EXPERIENCE & SKILLS:
Bachelors degree in business marketing or related field
Experience in Market Management Product Management Product & Marketing Operations Commercial Excellence StrategicMarketingor similar center-led functions
Deep understanding of go-to-market strategy sales enablement and buyer journey frameworks
Experience building global standards while enabling regional flexibility
Familiarity with CRM marketing automation and digital enablement tools
Experience supporting enterprise transformation or capability-building initiatives
Collaboration First Hybrid Work Arrangements:
This role is hybrid eligible with the requirement to be in office at least three days per week. Colleagues are expected todemonstratea collaboration first mindset which is the understanding that teams will work together in-personand colleagues should be flexible to adjust their hybrid days based on business needs. You will have an opportunity to work with your team and leader todeterminewhen you should be inofficeto drive meaningful connections and to best serve our customers.
Why Work in St. Louis Missouri
Our facilityis located inSt. Louis famous for its Gateway Arch standing at 630 feet tall. St. Louis is a family-friendly historic metropolitan area with a low cost of living and first-class schools. The city offers excellent restaurants shopping areas art galleries andnumerousfestivals throughout the year making this an exciting place to live and work.
About Our Location
Our location is the host of Copelands corporate headquarters. Our products have become household names that support the comfort and well-being of our customers. The employees at this location provide support to the various businesses within the platform allowing for many networking opportunities across businesses.
#LI-FS1
#LI-HybridOur Commitment to Our People
Across the globe we are united by a singular Purpose: Sustainability is no small ambition. Thats why everything we do is geared toward a sustainable futurefor our generation and all those to come. Through groundbreaking innovations HVACR technology and cold chain solutions we are reducing carbon emissions and improving energy efficiency in spaces of all sizes from residential to commercial to industrial.
Our employees are our greatest strength. We believe that our culture of passion openness and collaboration empowers us to work toward the same goal - to make the world a better place. We invest in the end-to-end development of our people beginning at onboarding and through senior leadership so they can thrive personally and professionally.
Flexible and competitive benefits plans offer the right options to meet your individual/family needs: medical insurance plans dental and vision coverage 401(k) and more. We provide employees with flexible time off plans including paid parental leave vacation and holiday leave.
Together we have the opportunity and the power to continue to revolutionize the technology behind air conditioning heating and refrigeration and cultivate a better future. Learn more about us and how you can join our team!
Our Commitment to Inclusion & Belonging
At Copeland we cultivate a strong sense of inclusion and belonging where individuals of all backgrounds and with diverse perspectives are embraced and treated fairly to enable a stronger workforce. Our employee resource groups play an important role in culture and community building at Copeland.
Work Authorization
Copeland will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E F-1 with OPT or CPT H-1 H-2 L-1 B J or TN or who need sponsorship for work authorization now or in the future are not eligible for hire.
Equal Opportunity Employer
Copeland is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex race color religion national origin age marital status political affiliation sexual orientation gender identity genetic information disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
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Required Experience:
Manager
About Company
White-Rodgers is a leading manufacturer of thermostats, valves, controls and system protectors for the heating, air conditioning, and refrigeration industry.