Web Analytics Lead
San Francisco, CA - USA
Job Summary
Job Summary Web Analytics Lead (Brooklyn NYC On-site 4 days/week)
- Lead and manage web analytics initiatives for an e-commerce or digital product environment
- Utilize platforms such as Google Analytics and Adobe Analytics for data analysis and reporting
- Implement and manage tag management systems (e.g. Google Tag Manager)
- Analyze digital marketing funnels SEO performance and paid media attribution
- Use SQL and BI tools to extract manipulate and visualize web data
- Collaborate across teams to derive actionable insights to improve digital performance
- Communicate findings and recommendations clearly to stakeholders
- Must have a minimum of 5 years experience in web analytics within e-commerce or digital products
- Strong understanding of digital marketing SEO and media attribution required
- Position requires on-site presence in Brooklyn NYC 4 days a week
- Open to all visa types; background check and drug screen not required
- LinkedIn profile required for candidate submission
- Lead and manage web analytics initiatives for an e-commerce or digital product environment
- Utilize platforms such as Google Analytics and Adobe Analytics for data analysis and reporting
- Implement and manage tag management systems (e.g. Google Tag Manager)
- Analyze digital marketing funnels SEO performance and paid media attribution
- Use SQL and BI tools to extract manipulate and visualize web data
- Collaborate across teams to derive actionable insights to improve digital performance
- Communicate findings and recommendations clearly to stakeholders
- Must have a minimum of 5 years experience in web analytics within e-commerce or digital products
- Strong understanding of digital marketing SEO and media attribution required
- Position requires on-site presence in Brooklyn NYC 4 days a week
- Open to all visa types; background check and drug screen not required
- LinkedIn profile required for candidate submission