Programmatic Manager

Purpose of the Role

The Programmatic Manager role is a senior practitioner and peoplelead position for someone with deep experience in biddable media and programmatic buying across channels such as display video CTV audio and social. Working closely with the Programmatic Director and the wider Performance and Investment teams the role is responsible for leading the planning activation optimisation and governance of programmatic activity across client portfolios. This includes translating business and media objectives into effective programmatic strategies overseeing campaign delivery and performance and ensuring bestpractice standards are consistently applied. The ideal candidate brings strong platform expertise commercial judgement and the ability to lead teams and conversations with confidence.

Critically this role will continue to evolve alongside new ways of working including increased use of AI tools and agents across the programmatic media lifecycle. The Programmatic Manager is expected to lead by exampleadopting new tools responsibly embedding bestpractice processes and helping the team use technology to drive stronger outcomes efficiency and decisionmaking at scale.

Key Responsibilities

• Lead the endtoend delivery of programmatic campaigns across DSPs from strategy and setup through to optimisation and reporting.

• Translate client objectives and investment goals into clear effective programmatic approaches and media solutions.

• Oversee inflight optimisation pacing QA and governance to ensure performance targets budgets and standards are met.

• Provide seniorlevel performance analysis and recommendations identifying risks opportunities and improvements.

• Manage and mentor Programmatic Buyers and Executives setting clear direction coaching capability and reviewing work quality.

• Partner with planning investment analytics and account teams to deliver integrated media outcomes.

• Lead engagement with platform partners and vendors staying across product updates industry trends and innovation opportunities.

• Contribute to continuous improvement of tools processes templates and ways of working across the programmatic discipline.

What Youll Bring

• 5 years experience in programmatic or biddable media within an agency or equivalent environment.

• Handson expertise across DSPs (e.g. DV360 The Trade Desk) and strong understanding of the programmatic ecosystem.

• Proven experience leading complex campaigns and managing performance across multiple clients or outputs.

• Strong analytical commercial and problemsolving skills with confidence working with data and reporting.

• Experience coaching or managing junior team members.

• Clear communication skills and confidence in stakeholder and client conversations.

• Genuine interest in technology AI and the future of media delivery.

Why Accenture Song

At Accenture Song systems are not just built they are reinvented. You will be part of a team transforming how data media and technology come together to drive growth and creativity at scale. Because the future of marketing wont be powered by platforms alone. It will be architected for reinvention.

About Accenture

Visit us at

Equal Employment Opportunity Statementfor Australia:

At Accenture our intention is to foster a culture and a workplace in which all of our people feel a sense of belonging and are respected and empowered to do their best work.

As part of our talent strategy we hire and develop people who have different backgrounds different perspectives and different lived experiences. These differences ensure that we have and attract the cognitive diversity to deliver a variety of perspectives observations and insights which are essential to drive the innovation needed to reinvent and we hold our leaders accountable for ensuring we have the most innovative and talented people in our industry.

We encourage applications from all people and we are committed to removing barriers to the recruitment process and employee lifecycle. All employment decisions shall be made without regard to age disability status ethnicity gender gender identity or expression religion or sexual orientation and we do not tolerate discrimination. If you require adjustments to the recruitment process or have a preferred communication method please emailand cite the relevant Job Number or contact us on.

Learn how Accenture protects your personal data and know your rights in relation to your personal data. Read more about ourPrivacy Statement