Social Media Coordinator

Job Title: Social Media Coordinator

Location: Remote
Department: Marketing TruSkin

Role Overview

We are seeking a creative and detail-oriented Social Media Coordinator to support the digital presence of TruSkin a leading skincare brand. This role will be responsible for content creation coordinating with external agencies and actively managing our online community to drive engagement brand awareness and growth.

Key Responsibilities

• Create engaging static and video content for social media platforms (Instagram Facebook TikTok LinkedIn etc.) aligned with TruSkins brand voice
• Develop clear and strategic creative briefs for third-party agency partners to ensure high-quality execution
• Plan and execute the social media content calendar in collaboration with internal Marketing and Brand teams
• Manage day-to-day community engagement including responding to comments DMs and customer interactions in a timely and professional manner
• Monitor social media trends skincare industry insights and competitor activity to identify growth opportunities
• Track and report on social media performance metrics (engagement reach conversions etc.)
• Collaborate cross-functionally with Marketing Product and E-commerce teams for campaigns and product launches
• Ensure all content adheres to TruSkins brand guidelines and maintains a consistent tone and visual identity

Qualifications :

Qualifications

• Bachelors degree in Marketing Communications or related field
• 13 years of experience in social media management or digital marketing
• Strong understanding of major social media platforms and best practices
• Hands-on experience with content creation tools (Canva Adobe Suite CapCut etc.)
• Excellent written and verbal communication skills
• Ability to manage multiple projects and meet deadlines in a fast-paced environment

Preferred Qualifications

• Experience working with agency partners
• Familiarity with analytics tools (Meta Insights Google Analytics etc.)
• Experience in skincare beauty or eCommerce brands is a strong plus

Additional Information :

Key Skills

• Creativity & storytelling
• Attention to detail
• Communication & collaboration
• Analytical thinking
• Time management

Remote Work :

Yes

Employment Type :

Contract