Insights and Measurement Lead, Amazon Ads

Amazon Ads is the digital advertising arm of Amazon and one of our fastest growing businesses. We operate at the intersection of commerce entertainment and advertising offering unique advertising products enterprise ad tech and a rich array of unique creative format and measurement solutions. We offer advertisers premium brand placements on our owned and operated properties including Prime Video ads Twitch and a rich slate of retail media solutions.

As an Insights and Measurement Lead you will work as a senior individual contributor to accelerate our advertising business growth in the Nordics and Benelux regions. With Prime Videos launch in Sweden and Netherlands youll have a pivotal role in shaping the streaming TV and video landscape in the region. You will serve as a strategic advisor implementing analytics solutions to drive business transformation. You will lead Ad measurement discussions create actionable insights and present clear recommendations to executive stakeholders.


Key job responsibilities
Leverage Amazons proprietary data third-party research and ad measurement solutions to generate actionable insights
Own senior-level measurement and insights customer relationships partnering across strategic learning objectives that influence business decision-making
Collaborate cross-functionally to influence sales and marketing initiatives across multiple business functions and geographies
Advocate for data-driven decision-making and guide advertisers to implement recommended solutions


A day in the life
On a daily basis the Insights and Measurement Lead performs hands-on data extraction and analysis using SQL and Python leveraging Amazon measurement solutions to build insights and track success metrics for advertisers businesses and industries. The role requires developing data-driven recommendations for executive client leadership and communicating those insights in a clear and compelling manner.

About the team
The Analytics & Insights (A&I) organization leverages Amazons data to develop actionable insights for advertisers enhancing marketers decision-making and measurably improving their success both on and off Amazon.

- 7 years of external customer facing analytics role.
- Experience in customer segmentation customer behavior analysis data science modeling.
- Working experience with data analysis tools SQL Python/R.
- Experience in advertising measurement methodologies including incrementality marketing mix modeling and media attribution.

- Excellent Swedish and English communication skills.
- Experience with advertising publishers and marketing/creative agencies
- Advanced degree (MBA Masters) in Economics Marketing Statistics Advertising or Business; or equivalent Digital media planning experience

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