Associate Director Hindi Copywriter, Sports

JioStar

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profile Job Location:

Mumbai - India

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

The Hindi Copywriter for Sports will be responsible for crafting compelling fan-first Hindi copy across on-air promotions digital platforms and marketing campaigns. The role requires a strong understanding of sports (especially cricket) audience behaviour and the ability to translate match moments and narratives into engaging culturally relevant Hindi content.

What youll do:

  • Create engaging Hindi copy for campaigns digital content ads social media and various sports initiatives
  • Develop longform sports content including articles features player stories and editorial pieces in Hindi
  • Write creative taglines punchlines and campaign messaging tailored specifically for Hindi-speaking audiences
  • Script and storyboard content for videos teasers promos and other sports-related audiovisual projects
  • Produce timely relevant content around live sports events tournaments athlete updates and major sporting moments
  • Simplify complex sporting action into emotionally compelling easy-to-understand Hindi narratives for diverse audiences
  • Stay updated with national and international sports trends especially cricket kabaddi football and Olympic sports to ensure content relevance
  • Collaborate with designers marketers social media teams and video teams to deliver cohesive and impactful storytelling
  • Maintain consistency in brand voice linguistic accuracy and cultural sensitivity across all Hindi content
  • Edit proofread and ensure fast turnaround especially during live matches and real-time content requirements

Skills & attributes for success:

  • Deliver high-quality impactful Hindi copy with quick turnaround that strengthens brand voice and drives audience engagement across broadcast and digital platforms
  • Engagement and performance of promos
  • Consistent adherence to tight timelines especially during live events and tournaments
  • Strong understanding of sports storytelling especially cricket and marquee tournaments (IPL ICC events etc.)
  • Ability to simplify complex ideas into punchy high-impact copy. Strong creative instincts with attention to detail
  • Basic understanding of digital and social media content formats is a plus.

Qualifications:

  • Bachelors degree in Mass Communication Journalism Literature or a related field
  • 8 years of experience in copywriting/content writing preferably in sports media broadcast or digital agencies
  • Portfolio showcasing Hindi writing across formats is mandatory
About Us
Perched firmly at the nucleus of spellbinding content and innovative technology JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week igniting the dreams and aspirations of hundreds of million people across geographies.

JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities gender gender identity and any other characteristics or status that is legally protected.
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Required Experience:

Director

The Hindi Copywriter for Sports will be responsible for crafting compelling fan-first Hindi copy across on-air promotions digital platforms and marketing campaigns. The role requires a strong understanding of sports (especially cricket) audience behaviour and the ability to translate match moments a...
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About Company

JioStar combines the power of Reliance’s Viacom18 and Disney Star, delivering unmatched entertainment with 120+ TV channels and two leading streaming platforms. Explore a new era of content with JioStar.

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