Senior Analyst Web Analytics

Column Technical Services

Job Location:

New York City, NY - USA

Monthly Salary: Not Disclosed

Posted on: 9 hours ago

Vacancies: 1 Vacancy

Job Summary

Column Technical Services is seeking a Senior Analyst Marketing Science to join our clients Marketing & Communication (M&C) this role youll partner closely with stakeholders across the organization to answer key business questions-analyzing data uncovering insights presenting findings and guiding datadriven decisionmaking. Your work will directly support their mission by helping connect people with the care and resources they need.

Job Requirements:

* Support highvisibility reporting workstreams including organizationlevel and executivelevel reporting that demonstrates Marketings impact on institutional demand.
* Build and maintain data tables used across multiple analytics and data applications.
* Monitor and communicate performance across the M&C ecosystem using dashboards data visualizations presentations and other reporting formats.
* Conduct targeted analyses to answer business questions-joining transforming and interpreting disparate data sources to deliver clear actionable insights.
* Partner with Analytics IT and Marketing teams to build optimize and scale our Business Intelligence ecosystem.
* Collaborate with internal stakeholders and external agency/vendor partners ensuring Marketing Analytics expertise is represented and applied effectively.
* Champion a hybrid service/selfservice analytics model educating peers and enabling them with tools and solutions you help create.
* Manage analytics workspaces data refresh processes dataflows and ongoing improvements to data processing efficiency-including automation where possible.
* Contribute to the evolution of our data taxonomy processes and technical infrastructure across the organization.

Qualifications:

-Three (3) or more years of experience working in a Marketing Analytics role.
-Experience with SQL and various downstream data applications including business intelligence tools.
-Working knowledge of common marketing data types including web and mobile analytics advertising analytics and phone tracking.
-Ability to understand the context of data and apply it to inform business analysis.
-Strong verbal and written communication skills with the ability to synthesize sophisticated information and convey complex ideas in an accessible manner.
-Intrapreneurial mindset with a focus on continuous improvement in both deliverables and processes.

Preferred Skills & Experience:
-Experience with Microsoft PowerBI Databricks DBT.

Required Experience:

Senior IC

Column Technical Services is seeking a Senior Analyst Marketing Science to join our clients Marketing & Communication (M&C) this role youll partner closely with stakeholders across the organization to answer key business questions-analyzing data uncovering insights presenting findings and guiding d...

Job Requirements: