Social Media & Recruiting Coordinator

Shamrock Roofing and Construction

Social Media & Recruiting Coordinator

Company: Shamrock Roofing Type: Full-time

Location: Overland Park KS In-office / hybrid

Compensation: $45K$60K base performance bonuses tied to qualified applicants and hires

Why this role exists

Were scaling our roofing sales team and the best closers dont come from Indeed they come from seeing our brand our culture and our top reps paychecks on TikTok Instagram and YouTube Shorts. This role owns that pipeline end-to-end: create the content that pulls applicants in then screen and move them through the hiring funnel.

This is a builder role. Youll have creative control a real budget and a direct line to the owner.

What youll actually do

Content creation (60% of your time)

• Produce 510 short-form videos per week across TikTok Instagram Reels and YouTube Shorts
• Capture day-in-the-life footage with our sales reps install crews and storm chases
• Write hooks scripts and captions that make people want to sell roofing for Shamrock
• Run our employer-brand presence on LinkedIn and Facebook
• Track whats working views applicants per video cost per qualified lead

Recruiting funnel (40% of your time)

• Respond to inbound applicants within 24 hours
• Run initial 15-minute phone screens against a defined scorecard
• Schedule qualified candidates with the sales manager for ride-alongs and final interviews
• Maintain the applicant tracker (CRM/spreadsheet) so nothing slips
• Follow up with candidates who ghost or stall recover the ones worth recovering

Requirements:

Who were looking for

Required

• Portfolio or active social accounts showing you can produce short-form video that actually performs (dont just say you can show us)
• Comfortable on camera and behind it
• Strong phone presence and written communication
• Organized enough to run a candidate pipeline without dropping people
• Self-starter well give you direction not a script for every video

Bonus points

• Experience in trades home services or recruiting
• Basic editing chops in CapCut Premiere or similar
• Youve hired or screened candidates before
• Youve grown a social account from zero

Not required

• A marketing degree
• Prior roofing knowledge (well teach you)

What you can expect from us

• Honest feedback fast decisions no corporate red tape
• Budget for gear software and paid promotion
• A team that will actually show up when you want to film them
• Real growth path this role can become Head of Marketing or Director of Talent as we scale

Shamrock Roofing is an equal opportunity employer. We hire based on skill hustle and fit nothing else.

#ZR