Trade Marketing&Communication

Ariston Group is a global leader in sustainable thermal comfort that offers a unique extensive range of solutions for climate comfort water heating and air handling as well as components and burners. Listed on Euronext Milan since November 2021 in 2024 the group reported over 2.6-billion-euro revenues with over 10000 employees direct presence in 40 countries in 5 continents 28 production sites and 28 research and development centers. The group demonstrates its commitment to sustainability through the development of renewable and high efficiency solutions such as heat pumps water heating heat pumps hybrids domestic ventilation air handling and solar thermal systems. The group also stands out for its continuous investment in technological innovation digitalization and advanced connectivity solutions. The group operates under global strategic brands Ariston Elco and Wolf and brands such as Calorex NTI HTP Atag Brink Chromagen Racold as well as Thermowatt and Ecoflam in the components and burners business.

The Marketing Trade & Communication Senior Specialist actively contributes to the development and definition of the Marketing Plan in collaboration with the Marketing & Product Manager for Spain ensuring its effective execution across projects channels and trade environments. This role collaborates in the planning coordination and leadership of marketing projects as well as in guaranteeing the execution of the annual marketing and trade communication plans at point of sale fully aligned with the companys strategic objectives and top management guidelines.

Main tasks

• Collaborate in the definition development and execution of the Marketing Plan translating strategic objectives into integrated trade communication and project action plans across channels.
• Lead and coordinate end to end marketing projects ensuring alignment with brand strategy quality standards timelines budgets KPIs and ROI.
• Plan and execute trade marketing and POS initiatives across PRO DIY and Ecommerce channels ensuring brand consistency visibility excellence and effective local Promotion plan and its execution validation and reporting
• Manage Promotion plan and its execution validation and reporting
• Manage product launches promotions customer initiatives and events including training and communication for wholesalers distributors installers B2B partners trade associations and purchasing groups.
• Drive cross channel cross area and internal communication initiatives including customer satisfaction community development and institutional relations projects.
• Coordinate closely with internal stakeholders (sales product digital trade communication legal) and external partners (agencies suppliers freelancers customers) to ensure efficient execution.
• Manage project budgets and purchasing processes including cost estimations contracts and approvals while monitoring performance risks opportunities and market competition in trade.

Our ideal candidate has:

• Strategic and business oriented mindset with the ability to translate objectives into impactful marketing trade and communication initiatives.
• Proven cross functional leadership skills able to influence and coordinate multiple stakeholders without direct hierarchical responsibility.
• Solid expertise across different marketing disciplines (trade marketing digital communication loyalty) within B2B and B2C environments adapting approaches to different contexts.
• Strong background in B2C communication and brand management ensuring consistency relevance and impact across channels.
• Excellent project management capabilities managing complex multi stakeholder initiatives end to end.
• Sound budget management experience with focus on efficiency control and results.
• Outstanding communication coordination and organizational skills combining attention to detail with a clear big picture vision.
• Proactive and autonomous professional highly capable of prioritizing and meeting deadlines in dynamic environments.
• Team player comfortable working collaboratively as well as independently.
• Strong personal competencies including accountability forward thinking customer focus problem solving goal orientation and integrity.
• Fluency in Spanish and English.
• Very good PC skills (MS Word Excel and PowerPoint).

Location:Barcelona or Madrid

We are committed to the principle of equal employment opportunity for all people by offering a work environment accessible welcoming and inclusive in compliance with legal obligations.