Senior Customer Marketing Manager E-commerce

SENIOR CUSTOMER MARKETING MANAGER

Maternity Leave (12 Months)

As Senior Customer Marketing Manager ECommerce you play a pivotal role in driving EU eRetail market share growth through differentiated highimpact customer strategies across key partners such as Douglas Flaconi AS Watson and Parfumdreams.

Covering a maternity leave this role combines strategic leadership crossretailer orchestration and people management ensuring continuity of ambition performance and engagement within the Coty EU ECommerce Customer Marketing team.

You operate at the intersection of Customer Marketing Sales Retail Media and Brand shaping scalable omnichannel activation strategies that deliver both commercial impact and brand equity.

OPTIMIZE ENABLE INNOVATE!

In this role you are accountable for team leadership customer strategy and commercial excellence across EU eRetail:

• Lead coach and engage the EU ECommerce Customer Marketing team driving performance development and strong team collaboration.

• Own and steer crossretailer activation strategies across EU eRetail ensuring alignment between Customer Marketing Retail Media Social Commerce and Sales.
• Drive differentiated customer strategies while avoiding cannibalization and preserving retailerspecific needs and priorities.
• Lead customer marketing negotiations and longterm activation planning (e.g. PanEU eJBPs Douglas One Europe).
• Act as the primary escalation point for complex strategic commercial and operational topics across key eRetail partners.
• Champion innovation and new activation formats translating strategy into scalable highimpact campaigns.
• Lead EU rollout strategies for priority initiatives defining roadmaps resources and success metrics.
• Oversee campaign performance ROI and investment effectiveness providing clear insights and optimization recommendations.
• Continuously improve processes tools and ways of working while driving bestpractice sharing across retailers and markets.

YOU ARE A COTY FIT

You are a senior confident Customer Marketing leader with strong experience across shopper brand and digital marketing including deep exposure to ecommerce and omnichannel retail. You are comfortable balancing strategy and execution in a complex international environment.

You bring:

• 7 years of experience in Customer Marketing Shopper Marketing Brand or Digital Marketing.
• Proven experience leading crossretailer eCommerce strategies and negotiations at European level.
• Strong people leadership and coaching capabilities including interim team management.
• Solid track record in budget ownership investment governance and ROI optimization.
• Ability to operate effectively in a matrix international organization influencing senior stakeholders.
• Confidence navigating multiple eRetail platforms requirements and market dynamics across Europe.
• A pragmatic solutionoriented mindset with strong attention to quality timelines and impact.

WHAT WE OFFER

• Protection & Financial Security: Insurance coverage pension plan bonuses mobility & allowances.
• Health & WellBeing: Medical support parental and care leave wellbeing resources.
• WorkLife Balance: OmniWork model flexible hours generous leave options.
• Workplace Experience & Perks: Modern workspace tools & equipment onsite perks product discounts.

Cotys global omniworking policy provides the option to work up to 50% of your month remotely empowering you to perform at your best while balancing what matters most.

Ready to shape the future of beauty online

If you are passionate about ecommerce customer strategy and leading teams and want to make a tangible impact in a European role we would love to hear from you.