Social Media & Content Creator
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Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Location: Downtown Vancouver (in-person)
Schedule: Office hours
Term: Full-time Ongoing
Compensation: $50000 - $60000
Discover Canada Tours a family-owned Canadian tour operator is seeking a highly motivated and creative individual to lead our content program and support the growth of our brand through authentic real-time role will work closely with our tour guides and office team to capture curate and amplify content from our tours events and experiences - turning everyday moments into powerful marketing assets.
What Youll Be Doing:
Content Program Management
- Train and onboard tour guides & office staff on content capture (photo/video best practices)
- Encourage and motivate participation across the entire team
- Manage and execute the Guide Content Incentive Program
- Review submissions and ensure they meet quality standards
- Track entries scoring and monthly winners
Content Collection & Organization
- Gather and manage incoming content (photos/videos)
- Organize and maintain a structured content library (e.g. Flickr)
- Tag categorize and archive content for easy access and future use
Content Creation & Social Media
- Create engaging social media content including Reels and short-form video
- Post regularly across platforms (YouTube Instagram Tik Tok Facebook Linkedin)
- Write captions that reflect the brand voice and storytelling style
- Identify and highlight top-performing content through analytics
On-the-Ground Content Capture
- Attend select tours events and activations to capture high-quality content
- Film team-led moments guest experiences and key brand interactions
- Support special campaigns events launches and seasonal initiatives
Qualifications:
- Proven experience in content creation social media management or digital marketing (13 years preferred)
- Strong understanding of major social platforms includingInstagramTikTokYouTubeFacebook andLinkedIn
- Experience creating short-form video content (e.g. Reels TikToks) with a strong ability storytelling and trends
- Proficiency in content creation tools such asAdobe Creative SuiteCanva or mobile editing apps ()
- Strong organizational skills with experience managing digital asset libraries ( similar systems)
- Comfortable working with large teams in a fast-paced dynamic environment and capturing content in real-time during events or tours
- Excellent written communication skills with the ability to adapt tone to match brands voices to target a diverse demographic
- Analytical mindset with experience using social media insights and performance metrics to optimize content
- Highly self-motivated creative and proactive with strong attention to detail
- Knowledge or experience in the tourism/travel industry is an asset
- Knowledge of Western Canada as a destination is an asset
- Candidates must currently reside in Canada and be legally eligible to work; this eligibility must have a minimum of one full year of remaining validity
Personal Attributes:
- Creative storyteller who values turning authentic moments into valuable content
- Self-starter who takes initiative to drive engagement
- Passionate about travel tourism and experiences
- Comfortable being both behind the camera and in the field
- A friendly dynamic people-person
- Strong critical thinking and problem-solving skills with the ability to work independently and collaborate effectively in team environments
- Highly motivated with a strong work ethic and a commitment to delivering high-quality results
Why Work With Us:
- Fun team-oriented environment with an adventurous spirit.
- Be part of a Canadian-owned company with 20 years of success in tourism.
- Exclusive access to FAM trips see the places youre introducing to the world!
- Travel perks and discounts across Western Canada with our brands and partners.
- Room to grow in one of Western Canadas fastest-growing adventure travel companies.
- Staff events and excursions.
- Be part of diverse and global teamwork with colleagues coming from around the world.
- Competitive salary with attractive benefits plan and incentive package.
- Educational opportunities to grow your skill sets.
Our Core Values:
- Teamwork is Dreamwork!
- Go the Extra Mile!
- Have Fun Doing It!
- Explore with Confidence!
- Be Good Do Good!
Ready to Apply
Send us your resume a cover letter and your portfolio sharing why youd make a great fit. If youre a marketing professional who is full of creative energy passionate about creating content that will leave an impact and excited to help showcase the best of Canada to the world this could be the perfect opportunity for you!
About Company
Discover Canada Tours specializes in Western Canadian adventure multi-day tours, day trips, custom group trips, and more. Plan your next adventure now!
