Design Operations & Transformation Lead

Role DescriptionDesign Operations & Transformation Lead

Remote.

About Greenpark

Greenpark is a global award-winning digital agency specialising in omnichannel search and raisondetreis to create amazing content that people and algorithms love. How Through data-led and performance-driven search and social contentto help brands create meaningful connections thatimpactpeoples lives. Our uniqueexpertisein Omnichannel Search & Insights Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house models. We do this for a global client portfolio including Unilever Campari Group AIA Sanofi Nestle Lipton Kimberley Clark Straumann Ricola Globe Telecom and more.

About the role

The Senior Designer will lead the creation governance and adoption oftheClients global and local content design standards across studios and markets. Operating above market this role sets the bar for content quality consistency and efficiency embedding design excellence into endtoend content operations. The Senior Designer will drive innovationespecially in AIenabled workflows advanced visualization (3D AR) and modern creative toolingwhile partnering closely with GBS Commercial and Omnichannel Excellence to accelerate impact at scale.

This is an in-house role within Greenpark dedicated exclusively to supporting our pharmaceutical client. You will be fully embedded within the client team working solely on their projects. This meansyoullcollaborate closely with their teams gain deep exposure to a global brand andoperateas an integrated part of their day-to-day organisation.

Whatyoulldo

Design Standards and Governance

• Establish document andmaintainglobal design standards patterns and guardrails for omnichannel content (modular and longform) ensuring adaptability for local market needs.

• Build and evolve a holistic design system spanning brand expression motion principles accessibility localization and regulated content requirements.

• Define quality benchmarks review mechanisms and acceptance criteria; lead design reviews for highimpact initiatives and campaigns.

Workstreams and Operating Model

• Architect scalable workstreams for content creation across global and local studios including intake briefing modular production QA and versioning.

• Define roles RACI and SLAs for design workflows;optimizeendtoend throughput in partnership with GBS and Content Operations.

• Create playbooks templates and reusable components to reduce rework and accelerate delivery.

Innovation AI and Advanced Tooling

• Lead pilots and adoption of AIassisted design workflows (e.g. content generation versioning semantic search rapid prototyping) with a focus on quality ethics and compliance.

• Introduce and standardize use of advanced tools including 3Dmodeling realtime engines augmented reality and motion systems; integrate into content pipelines.

• Evaluate select and onboard creative tools; define best practices for prompt engineering dataset governance and performance tracking for AI features.

Subject Matter Expertise and Problem Solving

• Serve as SME across asset types (static motion interactive 3D/AR email web social infield materials and modular content components).

• Troubleshoot complex design and production challengesfile architecturecolormanagement accessibility performance device compatibility and localization.

• Coach studio teams on advanced techniques nondestructive workflows and efficiency hacks.

CrossFunctional Collaboration

• Partner withClientGBS Commercial and Omnichannel Excellence to align standards with business priorities platform capabilities and measurement frameworks.

• Embed design thinking UX and UI best practices into key initiatives including HCP and patient experiences and field enablement tools.

Measurement and Continuous Improvement

• Define KPIs for design quality cycle time reuse rates localization speed and content performance; build feedback loops to iterate standards.

• Conduct audits and maturity assessments across markets; prioritize uplift plans and share learnings globally.

• Maintain a roadmap for design standards tools and capability building; report progress to leadership.

About you

Experience

• 812 years in design for omnichannel content including leadership of multimarket or abovemarket programs.

• Proventrack recordbuilding and governing design systems or standards in complex regulated environments; pharma/healthcare experience preferred.

• Handsonexpertisewith advanced creative technologies: 3Dmodeling/animation (e.g. Blender Cinema 4D) realtime engines (e.g. Unity/Unreal) AR frameworks and motion design.

• Demonstrated experience with AIenabled design workflows and tools (e.g. image/video generation layout assistants asset taggingcomponentlibraries).

• Portfolioshowcasingsystems thinking high craft quality and measurable impact at scale.

Skills

• Mastery in visual design motion typographycolor layout and componentbased systems; strong understanding of accessibility and inclusive design.

• Proficiencyin UX/UI methods: design thinking journey mapping rapid prototyping usability heuristics and collaboration with research.

• Deep knowledge of production workflows version control file standardscolorpipelines and localization for print web app and experiential media.

• Strong stakeholder management and facilitation skills; ability to align diverse teams on standards and drive adoption.

• Analytical mindset to define and interpret design KPIs; ability to translate insights into standards and tooling improvements.

Education

• Bachelors orMasters in Design HumanComputer Interaction Visual Communication or related field or equivalent experience.

Occasional travel to global and priority local markets for assessments onboarding and training.

Required Experience:

Manager