Community Outreach Representative Field Remote Must live in San Joaquin, Merced or Stanislaus County
Merced, CA - USA
Job Summary
Alignment Health is breaking the mold in conventional health care committed to serving seniors and those who need it most: the chronically ill and frail. It takes an entire team of passionate and caring people united in our mission to put the senior first. We have built a team of talented and experienced people who are passionate about transforming the lives of the seniors we this fast-growing company you will find ample room for growth and innovation alongside the Alignment Health community. Working at Alignment Health provides an opportunity to do work that really matters not only changing lives but saving them. Together.
This is a field remote position. Candidates must live in San Joaquin Merced or Stanislaus Counties.The Community Outreach Representative serves as the frontline brand ambassador for Alignment Health generating qualified leads and building meaningful connections across assigned community territories. This role works in close partnership with licensed sales agents marketing and compliance teams to convert community engagement into measurable enrollment outcomes. The representative directly supports plan growth by cultivating trusted relationships with seniors underserved populations venue partners and community organizations. This role is critical to the organization because grassroots outreach remains one of the highest-converting and most cost-effective channels in Medicare Advantage member acquisition and retention.
Job Duties/Responsibilities:
Generate and Qualify Leads Through Community Engagement
Driveconsistentlead production by executing a structured outreach calendar that includes health fairs senior center visits retail events food banks churches and community organizations. Meet or exceed weekly and monthly lead generation targets maintaining accurate and timely records in Salesforce to ensure pipeline visibility for the sales team.
Build and Sustain Community Venue Partnerships
Identify cultivate and maintain productive relationships with venue partners including senior living facilities libraries faith-based organizations and retail locations that generate a reliable flow of prospecting opportunities. Develop repeatable partnership frameworks that produce sustained lead volume across the assigned territory.
Plan Coordinate and Execute Outreach Events
Lead end-to-end logistics for community and educational events including scheduling venue setup materials preparation and staffing coordination. Deliver monthly event plans on time ensuring all events are registered documented and executed in alignment with CMS marketing guidelines and internal compliance standards.
Educate Prospects and Members on Plan Benefits
PresentAlignment Healthplan benefits services contracted providers and eligibility in a clear culturally competent and compliant manner to prospective and current members. Conduct new memberorientation sessions and ongoing education events to driveplanunderstanding satisfaction and retention.
Support Licensed Agents in Lead Conversion and Enrollment
Coordinate closely with assigned sales agents to hand off qualified leads support advertised and non-advertisedsales presentations andparticipate in enrollment meetings where appropriate. Track lead-to-enrollment conversion activity in Salesforce and align outreach strategies to local market sales goals.
Maintain Compliance with CMS and Internal Marketing Standards
Distribute only approved marketing and event materials and partner with Marketing and Compliance teams on the development of community-facing collateral. Escalate any compliance concerns related to event conduct venue arrangements or member communications promptly and through appropriate channels.
Track Activity Report Results and Optimize Performance
Maintain daily Salesforce updates submit weekly activity summaries and provide a monthly calendar of planned events to management. Use reporting data to identify top-performing venues and event types continuously refining outreach strategy to improve lead quality and event ROI.
Other duties and projects not listed above
Job Requirements:
Experience:
Required:
Minimum 2 years of experience in community outreach grassroots marketing field sales support or customer engagement roles
Demonstrated experience generating leads through in-person community-based events
Experience engaging and building trust with seniors low-income or underserved populations
Comfort operating independently in a field-based territory-driven environment
Preferred:
35 years of experience in healthcare managed care or Medicare/Medicaid markets
Prior experience in a Medicare Advantage Medi-Cal or health plan outreach role
Experience working with Salesforce or equivalent CRM in afield salesor outreach capacity
Education:
Required:High School Diploma or GED equivalent
Preferred:Associates orBachelors degree in Communications Public Health Marketing Business or a related field
Training:
Required:
CMS Medicare Marketing Guidelines training (or willingness to complete within 30 days of hire)
Salesforce CRM onboarding training (or equivalent CRM system training)
Preferred:
Completion of a Medicare Advantage or managed care product knowledge certification
Cultural competency training for working with seniors and diverse populations
Specialized Skills:
Community Engagement & RelationshipManagement Ability to develop trusted sustained relationships with community venues influencers and organizations that convert to consistent lead generation activity
CRM / Salesforce Proficiency Proficient use of Salesforce or equivalent CRM for daily activity logging lead tracking and event documentation; accuracy and timeliness are essential to pipeline management
Event Planning &Execution Skilled in coordinating end-to-end event logistics including vendor coordination material prep on-site facilitation and post-event follow-up
Verbal Communication & Public Presentation Strong ability to present product information clearly and persuasively to diverse audiences including seniors and non-English-speaking populations
Compliance Knowledge CMS Medicare Marketing Rules Working knowledge of CMS marketing and outreach guidelines for Medicare Advantage including rules governing event types materials and enrollment conversations
Microsoft Office Suite Proficient in Word Excel and PowerPoint for reporting calendar management and presentation preparation
Data Reporting & Activity Tracking Ability to compile review and submit accurate activity reports; comfort interpreting KPI data to assess outreach performance andmake adjustments
Licensure:
Required:
Valid state drivers license current auto insurance and vehicle registration
State Health Insurance License or must obtain within 6 months of hire date
Essential Physical Functions:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonableaccommodationsmay be made to enable individuals with disabilities to perform the essential functions.
1. While performing the duties of this job the employee is regularly required to talk or hear. The employee regularly is required to stand walk sit use hand to finger handle or feel objects tools or controls; and reach with hands and arms.
2.The employee frequently lifts and/or moves up to 10 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus.
Pay range may be based on a number of factors including market location education responsibilities experience etc.
Alignment Health is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability age protected veteran status gender identity or sexual orientation.
*DISCLAIMER:Please beware of recruitment phishing scams affecting Alignment Health and other employers where individuals receive fraudulent employment-related offers in exchange for money or other sensitive personal be advised that Alignment Health and its subsidiaries will never ask you for a credit card send you a check or ask you for any type of payment as part of consideration for employment with our you feel that you have been the victim of a scam such as this please report the incident to the Federal Trade Commission at If you would like to verify the legitimacy of an email sent by or on behalf of Alignment Healths talent acquisition team please email.
Required Experience:
Unclear Seniority