Social Media Trading Manager Beauty Care
Cincinnati, OH - USA
Job Summary
Job Location
CincinnatiJob Description
The Social Media Trading Managerisa role with our US In-House Media team supporting the US business within our North America division and willbe responsible for the implementation of our digital media strategies. As a US Social Media Trading Manager you will be a collaborative and courageous leader whose primary focus will be helping to execute social media campaigns for the business inclusive of audience & inventory strategy and ongoing campaign optimizations that deliver on the intended goals &objectivesfor the investment.
As the Beauty Care Social Trading Manager you will:
Be responsible for social tactical plan creation as well as audience creation campaign set up execution tagging/trafficking creative assets and reporting across social media channels.
Monitor campaign pacing and manage delivery and performance in line with Brand KPIs goals and objectives making ongoing campaign optimization recommendations.
Measure impact of campaigns using quantitative and qualitative metrics.
Share pacing and performance updates and resulting recommendations with the team on a weekly basis.
Present campaign recaps and insights to strategic planners and brand teams.
Fully understand the category media model and media plans and the role of Social campaigns within those. Learn and contribute to the categorys overarching Social strategy.
Work with category media team and agencies to ensure buys areinput properlyin Prisma and trafficking is completed accurately. QA campaigns and flag any issues.
Keep regular and detailed optimization notes and campaign insights identifyopportunities for cross-tactic optimization (shifts).
Maintain partnerrelationships keep up to date on platform updates bugs trainings and raise issues or areas of opportunity for improvement within Social capabilities.
Collaborate on planningstrategyand capabilities with the full media team. Work with the team on experiments to continuously improve and evolveSocialapproach.
Be a Social expert and thought leader for the team. Understand latest developments in digital media from meeting with suppliers industry news etc.
Understand and implement data strategy for targeting in partnership with the team. Keep up to date on targeting capabilities and available data.
Troubleshoot platform campaign and Ad Ops issues and solve technical blockers
Work with A&I and rest of the media team to develop dashboards and reporting capabilities.
- Train other team members in various parts of social campaign strategy management and analytics.
Job Qualifications
3-5 years of experience executing holistic paid digital media campaigns in social media platforms Meta TikTok Snapchat Pinterest Reddit (Facebook Blueprint Certification a plus)
Deep expertise in paid social media to drive brand and ecommerce experience with online to offline and app acquisition campaigns
Strong analytics background: Able to triangulate between data brand goals and opportunities to make recommendations and optimize plans.
Understanding of analytics tools (e.g. Google Analytics)
Proficient in Microsoft Office
This role is hybrid with an in-office requirement in the Chicago Loop P&G Beauty Office.
Starting Pay/Salary Range: $85000 $122200
Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location role degree/credentials relevant skill set and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary bonus (if applicable) benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status.
Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQs please clickHERE.
Procter & Gamble participates in e-verify as required by law.
Qualified individuals will not be disadvantaged based on being unemployed.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Job Schedule
Full timeJob Number
RJob Segmentation
Experienced ProfessionalsStarting Pay / Salary Range
$85000.00 - $122200.00 / yearRequired Experience:
Manager
About Company
The Procter & Gamble Company is an American multi-national consumer goods corporation headquartered in downtown Cincinnati, Ohio, founded in 1837 by British American William Procter and Irish American James Gamble. It primarily specializes in a wide range of cleaning agents and person ... View more