Creative Manager
Manila - Philippines
Job Summary
The Creative Manager manages andguides creative teams in UI/UX graphic design and multimedia production. The role ensures strategic cohesive and highquality creative direction while overseeing project execution team performance and stakeholder engagement. The Creative Manager also supports Creative Services by improving processes and ensuring efficient workflow management. This role offers the opportunity to shape creative standards elevate design maturity and partner closely with business and operational leaders across the organization.
Key Accountabilities
- Creative Leadership & Direction
- Provides endtoend creative direction for the following but not limited to UI/UX visual design graphic assets and video content among other.
- Ensures all deliverables align with brand guidelines usercentered design principles and organizational objectives.
- Leads ideation conceptualization and creative strategy for campaigns major projects or crossmarket initiatives.
- Collaborates closely with the Head of Creative Operations on complex creative initiatives highimpact programs and global campaigns to ensure strategic alignment and excellence in execution.
- Works closely with the teams SMEs to review refine and approve creative work ensuring quality accuracy and consistency across all outputs.
- Guides the development and enhancement of design systems style guides and creative frameworks.
- UI/UX Management
- Oversees UX research user flows information architecture wireframes prototypes and highfidelity UI designs.
- Ensures digital experiences are intuitive accessible and optimized for usability.
- Works with Product Tech and Business teams to ensure smooth implementation.
- Team Leadership
- Leads mentors and manages designers UI/UX practitioners and multimedia artists.
- Provides coaching skills development and performance management to elevate team capability.
- Collaborates with the Production Lead and Coordinators to ensure workload balancing effective project delegation and the timely delivery of all creative tasks.
- Fosters a positive collaborative and highperforming team culture.
- Client & Stakeholder Management
- Builds strong working relationships with business units key partners and clients.
- Understands business goals and translates them into clear creative strategies and execution plans.
- Facilitates alignment meetings clarifies requirements and manages expectations.
- Proactively advises clients when requests fall outside brand standards offering alternative solutions that uphold brand integrity.
- Presents creative recommendations and rationale effectively.
- Project & Operations Management
- Works in close collaboration with the Project Management team on project timelines capacity planning and resource allocation.
- Supports the Project Management team in ensuring accurate effort estimates and costrelated discussions.
- Collaborates with Project Coordinators Account Managers and internal teams to maintain smooth project flow.
- Partners with the Head of Creative Operations on operational alignment scaling initiatives and major crossdepartment programs.
- Ensures compliance with internal processes documentation standards and reporting practices.
- Research & Innovation
- Stays updated on design UI/UX and multimedia trends tools and best practices.
- Advocates for continuous improvement in creative processes and workflows.
- Identifies and champions opportunities to enhance production efficiency through innovation automation and the strategic use of AI tools.
- Evaluates and adopts AIpowered design UX and multimedia solutions to support faster turnaround times improve output quality and streamline repetitive tasks.
- Bachelors degree in Design Multimedia Arts Visual Communication HumanComputer Interaction or a related field (or equivalent experience).
- 7 years of experience in creative roles across UI/UX visual design and/or multimedia with at least 3 years in a leadership or peoplemanagement role.
- Proven experience providing endtoend creative direction across multiple design disciplines.
- Strong understanding of the UI/UX lifecycle usercentered design usability and accessibility principles.
- Experience developing maintaining or scaling design systems style guides or creative frameworks.
- Proficiency with industrystandard design tools (e.g. Figma Adobe Creative Cloud).
- Demonstrated ability to lead mentor and performancemanage multidisciplinary creative teams.
- Strong stakeholder management and communication skills including presenting and defending creative decisions.
- Experience working closely with project management production or delivery teams in a structured environment.
- Experience working in a Creative Services Creative Operations or agencystyle environment.
- Exposure to workflow optimization capacity planning or creative production models at scale.
- Working knowledge of motion design video or multimedia production workflows.
- Experience using AIpowered or automation tools to improve creative or UX workflows.
- Experience facilitating creative reviews critiques or alignment sessions with crossfunctional teams.
- Background supporting global crossmarket or enterpriselevel initiatives.
- Well empower you to learn and grow the career you want.
- Well recognize and support you in a flexible environment where wellbeing and inclusion are more than just words.
- As part of our global team well support you in shaping the future you want to see.
About Manulife and John Hancock
Manulife Financial Corporation is a leading international financial services provider helping people make their decisions easier and lives better. To learn more about us visit is an Equal Opportunity Employer
At Manulife/John Hancock we embrace our diversity. We strive to attract develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment retention advancement and compensation and we administer all of our practices and programs without discrimination on the basis of race ancestry place of origin colour ethnic origin citizenship religion or religious beliefs creed sex (including pregnancy and pregnancy-related conditions) sexual orientation genetic characteristics veteran status gender identity gender expression age marital status family status disability or any other ground protected by applicable law.
It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process contact .
Working Arrangement
Required Experience:
Manager
About Company
Manulife is a leading financial services group. We provide financial advice, insurance, as well as wealth and asset management solutions for individuals, groups and institutions.