Product Manager Immunology

The Product Manager has endtoend accountability for brand strategy lifecycle management and launch excellence in Immunology portfolio. The role is responsible for driving sustainable brand growth through the development and execution of integrated marketing and launch strategies enabling sales excellence leveraging scientific and medical capabilities and building strong external partnerships.

The Product Manager operates as a strategic leader and integrator working crossfunctionally with Sales Medical Market Access Finance Supply Chain and Regional/Global stakeholders to deliver successful launches strong inmarket performance and longterm portfolio value while ensuring full compliance with AbbVie policies quality standards and local regulatory requirements.

Marketing Product and Launch Management

• Own endtoend brand strategy and lifecycle management for assigned products covering both mature brands and launch assets.
• Lead launch excellence for new products new indications and major line extensions including prelaunch planning launch execution and postlaunch optimization.
• Develop integrated brand and launch plans aligned to global and regional strategies local market insights patient needs and disease dynamics.
• Define clear positioning value propositions and core messages tailored to target customer segments.
• Design and execute insightdriven promotional and omnichannel programs that support field execution and brand growth.
• Ensure full launch readiness across materials tools messaging training and executional plans.
• Monitor brand and launch performance versus objectives and budgets; proactively adapt strategies based on competitive activity market dynamics and early performance indicators.
• Provide clear concise business updates outlining opportunities risks and progress versus agreed milestones.

Budget and Forecast Management

• Manage annual promotional budgets (e.g. TMK/IMK) in alignment with approved marketing and launch plans.
• Partner with Finance to deliver accurate forecasts revisions (e.g. MFC LE cycles) and required documentation.
• Closely track spend versus forecast ensuring strong financial discipline and high forecast accuracy.
• Collaborate with Supply Chain and Logistics to support demand planning inventory management and continuity of supply particularly during launch and growth phases.

Scientific Engagement and KOL Development

• Partner closely with Medical Affairs and Regional/Global teams to leverage scientific platforms data and insights.
• Support identification development and engagement of Key Opinion Leaders (KOLs) in alignment with therapyarea strategies.
• Contribute to the planning and execution of speaker programs advisory boards congresses and scientific meetings in full compliance with AbbVie policies and local regulations.

Training and Capability Development

• Lead or support the development and execution of product diseasestate and launchrelated training programs.
• Partner with Sales Force Effectiveness (SFE) Training Medical and external agencies to deliver highquality compliant learning experiences.
• Ensure training content is scientifically robust customerrelevant and aligned with brand and launch strategies.
• Monitor external agency performance against defined KPIs timelines and budgets.

CrossFunctional Leadership and Collaboration

• Act as a key integrator across Sales Medical Market Access Finance Supply Chain and other functions to drive aligned execution.
• Translate brand and launch strategies into clear actionable guidance for the field.
• Partner with Sales leadership on goal setting prioritization and performance tracking for assigned portfolios.
• Conduct regular field visits to gather customer insights assess execution quality and support sales effectiveness.

Quality Compliance and Governance

• Ensure all marketing launch and promotional activities adhere to AbbVie policies industry codes and local regulatory requirements.
• Actively support the Quality Management System compliance obligations and internal audit processes.
• Rolemodel AbbVie values ethical decisionmaking and a strong patientcentric mindset.

Qualifications :

QUALIFICATIONS AND EXPERIENCE

• Bachelors degree in Science Health Sciences Pharmacy Business or a related field.
• MBA or postgraduate qualification is preferred
• Minimum of 5 years experience in the pharmaceutical or healthcare industry.
• At least 3 years experience in Product Management Brand Management or a related commercial role.
• Demonstrated experience supporting or leading successful product launches and/or major indications.
• Experience across one or more therapy areas (e.g. Neuroscience Immunology Oncology Eye Care) is desirable.
• Regional or multimarket experience is an advantage.

SKILLS AND COMPETENCIES

• Strong understanding of pharmaceutical commercialization including specialty and hospitalbased markets.
• Proven capability in launch excellence including prelaunch preparation crossfunctional readiness KPI tracking and postlaunch optimization.
• Strong strategic thinking combined with handson execution capability.
• Demonstrated ability to work effectively in complex matrix organizations.
• Excellent analytical communication and projectmanagement skills.
• Proven ability to build trusted relationships with internal stakeholders and external customers including KOLs.

Additional Information :

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more visit  & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:

Work :

No

Employment Type :

Full-time