Social Media Manager
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Job Location:
Palo Alto, CA - USA
Monthly Salary:
$ 119000 - 179000
Posted on:
6 days ago
Vacancies:
1 Vacancy
Job Summary
About AppLovin
AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach monetize and grow their global audiences. For more information about AppLovin visit: .
To deliver on this mission our global team is composed of team members with life experiences backgrounds and perspectives that mirror our developers and customers around the world. At AppLovin we are intentional about the team and culture we are building seeking candidates who are outstanding in their own right and also demonstrate their support of others.
Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE.
We are seeking a creative data-driven and strategic Social Media Manager to oversee and execute our social media strategy across multiple platforms. This role is responsible for content creation community engagement social campaigns analytics reporting and brand growth. The ideal candidate is highly organized trend-aware and passionate about digital storytelling. You will be an instrumental part of our marketing communications team reporting to the Director of Corporate Communication.
Key Qualifications
- Bachelors degree in Marketing Communications Public Relations Business or related field
- 35 years of experience managing social media accounts (brand experience preferred; agency experience also considered)
- Content creation experience demonstrated with examples of content that you produced for your own accounts or other branded channels
- Proven success creating and executing strategic content calendars
- Strong background in community management audience engagement and crisis management
- Demonstrated ability to grow followers and increase engagement rates
- Excellent written and visual communication skills
- Highly creative and trend-aware especially with social video formats
- Experience with data analysis performance tracking and reporting
- Strategic thinker with the ability to align social efforts to broader business goals
- Experience developing and maintaining a consistent brand voice
- Strong time management organization collaboration and problem-solving skills
- Adaptable team player with close attention to detail
Responsibilities
- Lead and manage AppLovins primary social channels: LinkedIn Instagram and X
- Plan create and publish organic content; monitor performance and measure engagement
- Respond to community interactions as appropriate
- Present AppLovins brands and products through both planned and real-time content
- Develop creative video concepts and produce content including filming and editing
- Stay current with social and video trends and translate them into content that aligns with business goals
- Brainstorm and support social campaigns and growth opportunities
- Research trends and collaborate on campaign strategy launch monitoring and reporting
- Capture and produce content for in-office initiatives and employee experiences
- Track and analyze performance metrics using tools such as Google Analytics and Hootsuite
- Collaborate cross-functionally to ensure consistent brand messaging
- Perform other duties as assigned
AppLovin provides a competitive total compensation package with a pay for performance rewards approach. Total compensation at AppLovin is based on a number of factors including market location and may vary depending on job-related knowledge skills and experience. Depending on the position offered equity and other forms of incentive compensation (as applicable) may be provided as part of a total compensation package in addition to dental vision and other benefits.
Other Types of Pay: Equity eligible
Health Insurance: Medical Dental Vision Life Disability
Retirement Benefits: 401(k) Retirement Plan
Paid Time Off: Unlimited Discretionary Time Off
Paid Holidays: 10 paid holidays per year
Paid Sick Leave: 80 hours per year
Method of Application: Apply online
Application Window: The application window is expected to close within 30 days of the posting date.
All questions or concerns about this posting should be directed to
CA Base Pay Range
$119000 - $179000 USD
Required Experience:
Manager
About Company
AppLovin connects you to audiences in-app, on mobile devices, across streaming TV, and beyond. Our advanced suite of solutions for app monetization and user acquisition drives growth and maximizes revenue for publishers and advertisers globally. Grow your business with AppLovin.
