Product Director, KAM Marketing and Activation (Titusville, NJ)

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Johnson & Johnson Innovative Medicine is recruiting for a Product Director KAM Marketing and Activation to be located in Titusville NJ.

About Neuroscience

Our expertise in Innovative Medicine is informed and inspired by patients whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Neuroscience team tackles the worlds toughest brain health challenges including multiple sclerosis Alzheimers disease Parkinsons disease myasthenia gravis epilepsy major depressive disorder bipolar disorder schizophrenia and autism. This patient-focused team helps address some of the most complex diseases of our time.

Join us in developing treatments finding cures and pioneering the path from lab to life while championing patients every step of the way.

Learn more at Product Director KAM Marketing and Activation role is accountable for shaping the portfolio-wide KAM marketing strategy across the Neuroscience franchise (Spravato Invega Caplyta) and leading promotional resource development and execution across the customer-facing KAM this role you will lead the development of KAM strategies messages and promotional resources. Additionally you will have the opportunity to partner with ITCI organization to shape newly launched CAPLYTA strategic plan and build resources to effectively launch CAPLYTA with population health decision makers.

The role operates with autonomy portfolio scope and meaningful decision-making responsibility partnering closely with Analytics Brand Payer and KAM Field Leadership to improve outcomes for patients living with serious mental illness and support portfolio growth.

Key Responsibilities included but not limited to:

• Lead evolution of the Neuroscience portfolio value proposition including integration of newly launched brand-CAPLYA ensuring relevance for B2B Customer across sites of care.

• Lead the development of population health strategies across Neuroscience portfolio and delivery channels including IDNs Community Mental Health Centers Pharmacies of Mental Health and large multi-site treatment organizations

• Partner with analytics team market research and field to Synthesize data/insights to frame portfolio-level customer opportunities and recommendations

• Lead Neuroscience KAM marketing business planning process and represent NS-KAM voice to cross-functional partner business planning process (brands payers)

• Lead development of KAM promotional materials and tools in partnership with vendors and brand teams ensuring strategic intent field usability and compliance

• Lead Neuroscience Channel POA strategy and execution in collaboration with KAM leadership and brand partners

• Partner with KAM leadership and training teams to ensure clarity of strategy KAM resource-readiness and support consistent execution across customers segments

• Define success metrics with input from cross-functional team evaluate impact of KAM initiatives and apply a continuous improvement mindset to optimize portfolio performance

• Partner with team to identify and activate new delivery care model to serve unmet mental health needs of patients

Experience & Capabilities

Required

• Bachelors degree required; advanced degree preferred

• 8 years of pharmaceutical or healthcare related experience.

• Brand and/or channel marketing experience

• Demonstrated ability to independently lead complex ambiguous initiatives from problem definition through execution

• Proven success influencing senior and peer-level stakeholders in highly matrixed organizations

Preferred

• Experience in Neuroscience specialty or population healthfocused portfolios

• Experience leading enterprise/ KAM marketing strategy business planning and field enablement across multiple brands or customer segments

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity age national origin disability protected veteran status or other characteristics protected by federal state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants needs. If you are an individual with a disability and would like to request an accommodation external applicants please contact us via and internal employees contact AskGS to be directed to your accommodation resource.

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Director