Marketing Automation Senior Associate
Department:
Job Summary
As a Marketing Automation Senior Associate you will manage and optimize multi-channel marketing campaigns in Marketo. You will play an important role in building campaigns ensuring compliance and collaborating with cross-functional partners to achieve marketing objectives
Join our Commercial & Investment Bank (CIB) Marketing Automation team as a Senior Associate supporting global marketing initiatives. Youll manage and optimize end-to-end campaigns primarily in Marketo ensuring compliance with email privacy regulations and maintaining strict controls. This role requires strong independent work documentation skills and the ability to collaborate across time zones.
Job Responsibilities:
- Build execute and optimize multi-channel marketing campaigns in Marketo.
- Implement and document marketing automation workflows including lead scoring and audience segmentation.
- Ensure all activities comply with privacy regulations (CAN-SPAM GDPR etc.).
- Collaborate with cross-functional teams and provide clear campaign documentation.
- Analyze campaign performance and recommend improvements and innovations.
- Support integration with other MarTech tools.
Required Qualifications Capabilities and Skills:
- Bachelors degree or equivalent experience.
- 3 years in digital marketing automation (Marketo preferred; Marketing Cloud a plus).
- Experience with Salesforce CRM and Stensul preferred.
- Strong project management analytical and documentation skills.
- Ability to work independently and maintain high standards of control and compliance.
- Excellent communication and collaboration skills.
Preferred Qualifications Capabilities and Skills:
- Experience with Salesforce CRM and Stensul preferred
Required Experience:
Senior IC
About Company
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans ov ... View more