Vice President of Customer Insights
Jersey, NJ - USA
Job Summary
Welcome toCaesars Digital the forefront of innovation in North Americas gaming industry. As the largest gaming company on the continent we are dedicated to extendingCaesarsrenowned hospitality to our digital customers. Within our dynamic Customer Experience department we are proud to house some of the brightest minds in the tech world. Our Sports Betting and iGaming products are constantly evolving to meet our customers needs thanks to a proprietary platform built from the ground up. Fueled by a culture of autonomy and decisiveness our team relentlessly pursues excellence through continuous improvement and data-driven product development.
Join us in charting the course for the next generation of Sports Betting and iGaming products as we grow our market share working alongside like-minded superstars who thrive on innovation and excellence.
Our VP of Customer Insights will obsess over their customer andpridethemselvesondevelopingfeaturestheir are ca critical component of developing our strategies with their deep understanding of our customer behaviors market trends and data analysis to drive our business growth. They are natural leaders and compelling story tellers who inspire are collaborative to their core and acutely translate research into actionable strategies.
The VP Customer Insightsis a senior strategic leader responsible foroptimizingthe product development lifecycle scaling operational excellence and ensuring customer insights directly influence product strategy. This role sits at the intersection of operational rigor and customer understandingenabling product teams to move faster make better decisions and consistently deliver solutions that meet validated market needs.
This leader drives process scalabilityfosters cross-functionalalignment andbuilds a customer-centric culture that fuels product-led growth. They own the systems insights and organizational structures that reduce operational bottlenecks and strengthenproduct marketfit across the portfolio.
Responsibilities
1. Product Operations (Scalability & Process Excellence)
- Build and scale product operations frameworks that streamline workflows improve predictability and increase velocity across product engineering and design teams.
- Ownsharedproduct tooling documentation standards and operating cadences (road mapping planning retros etc.).
- Establish KPI dashboards power point presentationsand operational metrics that measure product health team efficiency and roadmap delivery.
- Partner withbusiness andengineering leadership to ensure smooth execution of development processes andeliminatecross-team friction.
2. Customer Discovery & Market Validation
- Own the voice of customer and inject that in our products and service functions
- Lead end-to-end customer research programs to uncover pain pointsidentifyunmet needs andvalidatenew product opportunities.
- Build repeatable discovery frameworkslive focus groupsinterviews surveys experiments prototype testingto strengthen confidence before investment.
- Translate customer and market insights into strategic product recommendations andvalidatehypotheses.
- Identifyemerging trends competitive threats and whitespace opportunities to guide long-term product strategy.
3. Strategic Alignment & Product Direction
- Ensure customer insights meaningfully influence theproductroadmap OKRs and investment priorities.
- Collaborate with product leadership to define short- and long-term strategies grounded in measurable customer value.
- Partner cross-functionalwith marketing sales CX data and finance to align product strategy with company-wide goals.
- Communicate product vision and customer insights to executives and stakeholders ensuring alignment and accountability.
4. Leadership & Organizational Development
- Lead and mentor product managers product operations specialists and research rolesbuilding a culture of customer obsession and operational discipline.
- Elevate the product organization with best practices training and frameworks that improvedecision-makingand execution.
- Foster ahigh-performanceculture centered on experimentation learning and outcome-driven product management.
Qualifications
- 10 years of experience in product management product operations or a related discipline with at least 5 years in a leadership role.
- Deep understanding of modern product development practices customer discovery methodologies and cross-functional collaborationwithexperience withoptimizingteams communicationstrategies andis achampion of change management
- Analytical and data-driven with experience building KPI frameworks andleveragingdata to driveconsensusdecision making
- A customer-centric mindsetrepresentingthe voice of the user at every stage of product development.
- Excellent presentation skillsto educateinspire anddriveunity acrossmultidisciplinary PowerPoint isrequired.
- Proventrack recordaligning teams across sales marketing engineering and design to execute cohesive strategies.
- Passion andexpertisefororganizational design andbusiness processes efficienciesto teams to allowthem to focus create and deliverissecondnature.
- Executive level communication and storytelling to offer effective updates and streamline communication to a broad audience
Youlead and manage your team memberswith clear accountability frameworks whilemaintainingopen communicationcollaborationand success makes you shine as amanager.
Success in This Role Looks Like
- Streamlined scalable product development processes that improve team velocity and predictability.
- A deeply informed product strategy rooted in validated customer insights.
- Increased product adoption satisfaction and business impact driven by product-led growth.
- A cohesive empowered product organization aligned around a shared vision and ways of working.
The salary range for this position is $200000.00 - $240000.00 USD which is dependent on a several factors including relevant experience geography business needs and market demand. This role may offer the following benefits: medical vision and dental insurance; life insurance; disability insurance; a 401(k)-matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation including but not limited to cash bonuses and stock program participation. This role includes paid Flexible Time Off and paid company holidays.
Required Experience:
Exec
About Company
At Caesars Digital, We Don’t Just Play the Game — We Set the Standard. As a proud part of Caesars Entertainment, the world’s premier gaming company with more than 80 years of sports betting leadership, Caesars Digital is Blazing The Trail in digital innovation, customer experience and ... View more