Director of Product Marketing

GE Vernova

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profile Job Location:

Bellevue, WA - USA

profile Monthly Salary: $ 157688 - 236532
Posted on: 8 days ago
Vacancies: 1 Vacancy

Job Summary

Job Description Summary

At GE Vernova Grid Software we are helping build the software that will power a more resilient efficient and intelligent grid. As AI transforms how utilities and energy companies operate plan and make decisions we are seeking a senior product marketer to help define our AI market story strengthen positioning across core GridOS portfolio areas and lead the commercialization of innovation-led products.

This is a highly strategic role for an experienced product marketer who thrives at the intersection of technology market insight and commercial execution. The Director Product Marketing will play a key role in shaping how GE Vernova Grid Software brings AI-enabled data-driven and technically sophisticated solutions to market. This person will help influence AI strategy from a market and customer perspective lead messaging and go-to-market strategy for innovation-led offerings and own product marketing for core areas of the GridOS portfolio including Data Fabric. This role will also help define and elevate our cyber messaging and positioning as part of our broader value proposition to the market.

The ideal candidate is equal parts strategist storyteller and technologist. They are energized by translating advanced capabilitiesincluding AI/ML data platforms enterprise software and cybersecurity-related value propositionsinto compelling customer value and differentiated market positioning. They are comfortable engaging deeply with product managers engineers architects data scientists cybersecurity stakeholders and technical sales teams while also crafting clear narratives for business leaders customers analysts and commercial stakeholders.

This role is well suited for someone who wants to help shape what comes next while strengthening what is core: influencing portfolio strategy supporting category creation driving strategic consistency across key GridOS offerings and bringing new AI-forward products to market that address critical customer challenges across grid modernization operational intelligence resilience cybersecurity and decarbonization.

Job Description

Key Responsibilities

Help shape GE Vernova Grid Softwares AI and innovation market strategy by bringing a strong customer market and commercialization perspective to emerging product and portfolio decisions

Own and drive product marketing strategy for core parts of the GridOS portfolio including Data Fabric ensuring clear positioning differentiated messaging and strong market alignment

Lead and refine cyber messaging and positioning across relevant offerings ensuring cybersecurity value is clearly articulated in ways that resonate with customer priorities technical stakeholders and business decision-makers

Partner closely with Product Management Engineering and Commercial teams to define how AI-enabled data-driven and innovation-led products should be positioned packaged launched and scaled

Influence product and portfolio strategy through market insight customer research buyer understanding competitive intelligence and analysis of whitespace opportunities

Lead end-to-end go-to-market strategy and execution for new products capabilities and solution releases with a strong focus on offerings emerging from the innovation pipeline as well as strategic GridOS portfolio priorities

Develop differentiated positioning messaging and value propositions that clearly connect technical capabilities to customer outcomes business value and strategic relevance

Translate complex technical conceptsincluding AI/ML models data fabric and platform capabilities analytics-driven workflows enterprise architecture interoperability cybersecurity value propositions automation and optimizationinto clear compelling narratives for both technical and executive audiences

Help define commercialization strategies for new offerings including target segments buyer personas market entry motions packaging pricing inputs and launch priorities

Serve as the voice of the market by building deep expertise in customer needs buying behavior decision criteria industry trends regulatory and market shifts and competitive dynamics

Support category-building efforts for emerging solutions by helping frame new market narratives thought leadership themes and differentiated points of view

Build and tell a compelling story across internal and external channels including launch messaging solution narratives executive presentations thought leadership content analyst storytelling cyber positioning and sales communications

Drive sales enablement by developing the messaging tools training playbooks presentations and assets needed for direct sales technical sales services and partner teams

Partner with demand generation field marketing and account-based marketing teams to support integrated campaigns and programs that create awareness drive engagement and generate pipeline

Provide visibility to stakeholders across the organization on launch readiness key strategic decisions and execution progress

Engage directly with customers analysts press and industry stakeholders to articulate the value of GE Vernova Grid Softwares AI-forward portfolio GridOS platform strategy Data Fabric capabilities and cyber-related differentiation

Act as a strategic connector across functions to ensure that core portfolio messaging innovation launches and AI strategy are aligned to real customer problems meaningful market opportunity and measurable commercial outcomes

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Requirements

10 years of product marketing experience including experience bringing complex software products or highly technical solutions to market

Proven experience in software product marketing with strong preference for experience in AI/ML analytics enterprise software data platforms industrial software cybersecurity or other technically sophisticated solution areas

Demonstrated success influencing go-to-market strategy commercialization decisions and cross-functional alignment for new or evolving product offerings

Experience owning or supporting product marketing for platform-based solutions data-centric offerings or portfolio-level narratives

Strong technical fluency and the ability to engage credibly with product managers engineers architects data scientists cybersecurity stakeholders and technical buyers

Experience translating complex product capabilities into clear differentiated messaging and customer-facing value propositions

Proven ability to lead launches for new products or major product innovations in fast-moving or emerging markets

Bachelors degree required preferably in business marketing engineering computer science or a related field

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Desired Characteristics

Experience marketing AI-enabled data-driven analytics-based cybersecurity-related or highly technical B2B software solutions

Experience with platform marketing data platforms integration architectures interoperability or data fabric-related messaging

Strong strategic thinking with the ability to connect emerging technology innovation to market opportunity customer needs and business value

Demonstrated success influencing roadmap packaging pricing and commercialization decisions through market research and customer insight

Experience building go-to-market strategy for zero-to-one or early-stage offerings innovation programs or new solution categories

Proven ability to develop differentiated positioning and messaging in competitive and evolving markets

Ability to craft compelling cyber-related narratives that connect security resilience trust and operational continuity to customer value

Ability to engage credibly with technical audiences while crafting compelling narratives for commercial executive and industry stakeholders

Experience enabling direct sales technical sales services and partner teams with high-impact content and tools

Outstanding written verbal and presentation skills including the ability to simplify complexity without losing technical credibility

Strong analytical business and financial acumen

Excellent collaboration and stakeholder management skills with the ability to influence across all levels of the organization

Comfort operating in a fast-paced ambiguous and innovation-led environment where new products and market narratives are being defined in real time

Strong organizational skills and the ability to manage multiple strategic priorities simultaneously

Experience in energy grid software industrial technology critical infrastructure or other complex B2B environments is strongly preferred

Passion for helping customers solve high-value challenges related to grid modernization resilience decarbonization cybersecurity and operational intelligence

Masters degree or MBA preferred

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Additional Information

GE Vernova will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

Relocation Assistance Provided: No

For candidates applying to a U.S. based position the pay range for this position is between $157688.00 and $236532.00. The Company pays a geographic differential of 110% 120% or 130% of salary in certain areas. The specific pay offered may be influenced by a variety of factors including the candidates experience education and skill set.

Bonus eligibility: discretionary annual bonus.

This posting is expected to remain open for at least seven days after it was posted on April 09 2026.

Available benefits include medical dental vision and prescription drug coverage; access to Health Coach from GE Vernova a 24/7 nurse-based resource; and access to the Employee Assistance Program providing 24/7 confidential assessment counseling and referral services. Retirement benefits include the GE Vernova Retirement Savings Plan a tax-advantaged 401(k) savings opportunity with company matching contributions and company retirement contributions as well as access to Fidelity resources and financial planning consultants. Other benefits include tuition assistance adoption assistance paid parental leave disability benefits life insurance 12 paid holidays and permissive time off.

GE Vernova Inc. or its affiliates (collectively or individually GE Vernova) sponsor certain employee benefit plans or programs GE Vernova reserves the right to terminate amend suspend replace or modify its benefit plans and programs at any time and for any reason in its sole discretion. No individual has a vested right to any benefit under a GE Vernova welfare benefit plan or program. This document does not create a contract of employment with any individual.

Required Experience:

Director

Job Description SummaryAt GE Vernova Grid Software we are helping build the software that will power a more resilient efficient and intelligent grid. As AI transforms how utilities and energy companies operate plan and make decisions we are seeking a senior product marketer to help define our AI mar...
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GE Vernova's Asset Performance Management software can help you increase asset reliability, minimize costs and reduce operational risks. View a demo today.

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