Marketing and Public Relations Lead

Marketing and Public Relations Lead

7600 E Eastman Ave Suite 415 Denver Colorado 80231

Contact

Ruben Nunez VP of Business Development

Introduction

With headquarters in Tromsø Norway Kongsberg Satellite Services AS (KSAT) supplies ground station services for satellite communications. KSAT is the worlds largest supplier of telemetry tracking and command (TT&C) and data acquisition services for non-geostationary satellites. Founded in 1968 KSAT has grown to over 450 employees with an annual revenue of approximately $200M. About 50% of KSATs annual revenue comes from the US. The wholly owned subsidiary KSAT Inc. (aka. KSAT USA) is located in Denver Colorado and is rapidly growing in response to strong US Government and industry demand for commercial ground segment services. As a result of KSATs continued growth in the US more critical talent is needed.

Overview

The Marketing Manager will lead strategy content development and campaign execution for an organization delivering groundstation network services satellite operations and Earth observation data products. This role is responsible for communicating the value of highly technical missioncritical systems to government defense commercial satellite operators and geospatial endusers worldwide. The ideal candidate combines marketing excellence with an understanding of satellite communications mission operations workflows and Earthobservation applications.

Key Responsibilities

Strategic Marketing & Positioning

• Develop and execute marketing strategies that advance the companys position across:
  • Global groundstation networks (LEO/MEO/HEO support scheduling TT&C data downlinking)
  • Satellite missionoperations services (commanding scheduling automation analytics)
  • Earth observation data & valueadded geospatial services (imagery analytics tasking)
• Create messaging frameworks that articulate differentiated strengths:
  • Global coverage and availability
  • Lowlatency data delivery and high datathroughput
  • Missionoperations reliability and advanced automation
  • Scalability and cloud integration
  • Highquality EO data and realtime monitoring capabilities
• Collaborate with business development and product teams to align marketing goals with revenue targets RFP activity contract awards and new mission demands.

Campaign Management & Content Creation

• Develop integrated campaigns and messaging with key stakeholders around:
  • New groundstation sites antennas or orbitspecific coverage expansions
  • Missionoperations platform enhancements or automation features
  • New EO data products analytics capabilities and customer use cases
  • Partner integrations and endtoend missionsupport offerings
• Develop relevant press releases and publish compelling technical content such as:
  • Groundnetwork coverage maps and performance dashboards
  • Satelliteops workflow overviews and system architecture diagrams
  • Data product sheets sample imagery and application briefs
  • Customer case studies highlighting real mission and analytics impact
  • Marketfocused white papers and thoughtleadership pieces
• Ensure all assets communicate both the technical accuracy and mission relevance needed for aerospace and geospatial audiences.

Digital Marketing & Lead Generation

• Manage the companys digital presence that addresses the Campaign Management & Content Creation.
• Optimize SEO/SEM to target audiences such as:
  • Commercial and government satellite operators
  • EO data consumers in agriculture defense maritime energy and climate sectors
  • Aerospace primes and systems integrators
• Monitor analytics to refine messaging and improve lead quality across global markets.

Industry Engagement & Events

• Lead marketing activities for conferences and events relevant to ground networks mission operations and EO including:
  • SmallSat
  • Space Symposium
  • Satellite Conference & Exhibition
  • GEOINT
  • International Astronautical Congress (IAC)
• Coordinate:
  • Executive speaking engagements
  • Technical presentations
  • White paper releases
  • Live demos of missionops or EO platforms
• Develop event strategies that emphasize technical capability operational reliability and customer success stories.

CrossFunctional Collaboration

• Support BD and sales through:
  • Targeted collateral
  • Proposalready content
  • Missionspecific capability briefs
• Work with product teams to continuously refine positioning as capabilities evolve.
• Work with different departments to ensure technical precision in all marketing materials.

Qualifications

• Bachelors degree in Marketing Communications Aerospace Engineering Geospatial Science or related field
• 47 years of marketing experience in aerospace satellite communications geospatial or related technical industries.
• Demonstrated ability to translate technical concepts into compelling narratives.
• Experience with digital marketing platforms CRM systems and analytics tools.

Preferred Skills

• Familiarity with space systems programs and missions
• Familiarity with graphic design tools such as Adobe Creative Cloud and others.
• Excellent technical writing and datavisualization skills.
• Experience marketing to government agencies (e.g. NASA NOAA DoD) commercial satellite operators and geospatial intelligence customers.
• Ability to thrive in a fastpaced environment supporting complex global missions.

In-office attendance and Travel

• Expectation is to be in office 4 out of 5 days of the work week.
• Travel is expected to be up to 25% with a combination of domestic and international destinations.