Director, Digital Marketing Architecture

Colgate

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profile Job Location:

Piscataway, NJ - USA

profile Monthly Salary: $ 195000 - 220000
Posted on: 5 days ago
Vacancies: 1 Vacancy

Job Summary

No Relocation Assistance Offered
Job Number#171970 - Piscataway New Jersey United States

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care Personal Care Home Care Skin Care and Pet Nutrition. Our products are trusted in more households than any other brand in the world making us a household name!

Join Colgate-Palmolive a caring innovative growth company reimagining a healthier future for people their pets and our planet. Guided by our core valuesCaring Inclusive and Courageouswe foster a culture that inspires our people to achieve common goals. Together lets build a brighter healthier future for all.

Colgate-Palmolive Company is a caring innovative growth company that is reimagining a healthier future for all people their pets and our planet. Focused on Oral Care Personal Care Home Care and Pet Nutrition we sell our products in more than 200 countries and territories under brands such as Colgate Palmolive elmex hello meridol Sorriso Toms of Maine EltaMD Filorga Irish Spring PCA SKIN Protex Sanex Softsoap Speed Stick Ajax Axion Fabuloso Soupline and Suavitel as well as Hills Pet Nutrition.

We are recognized for our leadership and innovation in promoting sustainability and community wellbeing including our achievements in decreasing plastic waste and promoting recyclability saving water conserving natural resources and improving childrens oral health. If you want to work for a company that lives by their values then give your career a reason to smile and join our global team!

We are seeking a new Director Digital Marketing Architecture within our Global Digital Applications Team. Operating within the worlds leading Oral Care Company we are leveraging some of the leading cloud based marketing technology to digitally connect. You will be responsible for defining platform architecture and solutions to drive interconnectedness and scalability across our Global Digital landscape consisting of Martech AdTech and eCommerce technology stacks.

You will join a team of passionate talented technologists who collaborate to design and build cutting-edge experience & marketing solutions to power Colgate-Palmolives Digital Transformation and deliver measurable business value. If you are intellectually curious future-focused and solution-oriented you will fit right into our fast-paced collaborative environment!

Key Responsibilities

  • Define integrated technical architecture for end to end Digital Marketing ecosystem including Salesforce Marketing Cloud (Data Cloud Marketing Cloud Engagement Marketing Cloud Intelligence) Google Analytics 4 / Google Tag Manager Google Cloud Platform Adobe Experience Manager Adobe Target Snowflakeetc.

  • Recommend MarTech solution architectures and best practices aligned with overall Digital Transformation objectives

  • Lead technical requirements gathering solution design process improvement and implementation of marketing technologies across various projects

  • Design and implement data capture and tagging strategies to enhance personalized targeted experiences and drive business value

  • Collaborate with cross-functional teams to integrate MarTech technology and measurement components

  • Contribute to strategy definition roadmap creation test and learns and implementation of MarTech platforms

  • Optimize our MarTech ecosystem and enable enhanced omni-channel capabilities

  • Lead and manage a team of architects developers and analysts to drive technical solutioning

  • Serve as the expert lead architect and overall solution design owner of end-to-end customer experience and marketing solutions

  • Take a future-proof approach to the full solutioning process (Ideation Discovery and Build) as well as ongoing enhancements and platform expansions

  • Continuously review Colgates tech stacks against new market needs to find opportunities to optimize drive cost efficiencies and performance and elevate the digital user experience

  • Partner with central Enterprise Architecture team to define and govern standards for digital ecosystem

  • Engage in technical resource planning and level-of-effort estimation to support project scoping pricing and planning incl SOW negotiations for internal and external staff augmentation

  • Collaborate & negotiate with business leaders product managers technology leads and domain experts to create deliver and refine innovative digital solutions

  • Develop fully linked marketing automation capabilities to support user adoption engagement and success drive adoption and define KPIs

  • Liaise with software vendors to deliver global solutions

Required Qualifications:

  • Bachelors degree in computer science information technology engineering electrical engineering or a related field

  • 12 years of experience working in Information Technology or Digital Marketing; 7 years of experience designing and implementing digital and data solutions; 5 years of Marketing and Advertising Technology experience including Google Marketing Platform (Google Campaign Manager Google Analytics and Salesforce Marketing Cloud)

  • 2 years of experience in AI/ML Engineering AI frameworks Agentic AI platforms

  • Hands-on experience with LLMs prompt engineering and embedding models for business applications.

  • Track record of shaping successful business development of digital and other front-office business transformation initiatives

  • Hands-on experience with martech/marketing data technologies and ability to integrate technologies into solutions and strategies (CRM CMS CDP preferably using Adobe Salesforceor Google tools)

  • Experience deploying Clean Room technology to drive data sharing and activation

  • Experience with LiveRamp/Google/Facebook/Digital Paid Media at a practical application level including knowledge on how to stand up run and analyze the results of campaigns

Preferred Qualifications:

  • Experience in the Consumer Goods (CPG/FMCG) or Retail industry understanding the unique challenges of consumer data and brand equity.

  • Experience with public cloud offerings (AWS/Azure/Google Cloud Platform) and how to solution designs that are built around these functional technologies areas: cloud compute data storage pub/sub and workflow orchestration.

  • Ability to apply agile methodology and sprint development to manage project implementations and backlogs

  • Excellent verbal and written communication skills as well as customer relationship building skills

  • Strong organization and project management skills with the ability to manage complex projects with many stakeholders.

  • Experience leading large full-lifecycle implementations and/or implementing integrated solutions including cloud-based marketing solutions

  • 4 years experience with Google Cloud Platform

  • 3 years experience with Snowflake

  • 2 years experience implementing Salesforce Data Cloud

  • Hands-on experience with LLMs prompt engineering and embedding models for business applications

  • Experience leveraging and implementing additional marketing technology including Google Analytics and SAP Customer Data Cloud (Gigya)

  • Hands on experience with API solutions and back end development toolsets (Java/Ruby/Node js/Python)

  • Experience working cross functionally within brand marketing ecommerce or direct to consumer functions.

  • Strong analytical skills; must be proficient in analyzing and interpreting data from third-party platforms and adapt to custom internal tools.

  • Exposure to SAFe framework in previous implementations / projects


Compensation and Benefits
Salary Range $195000.00 - $220000.00 USD

Pay is determined based on experience qualifications and location. Salaried employees may also be eligible for discretionary bonuses profit-sharing and long-term incentives for Executive-level roles.

Benefits: Salaried employees enjoy a comprehensive benefits package including medical dental vision basic life insurance paid parental leave disability coverage and participation in the 401(k) retirement plan with company matching contributions subject to eligibility requirements. Additional benefits include a minimum of 15 vacation/PTO days (hourly employees receive a minimum of 120 hours) and 13 paid holidays (vacation days are prorated based on the employees hire date within the calendar year). Paid sick leave is adjusted based on role and location in accordance with local laws. Detailed information regarding paid sick leave entitlements will be provided to employees upon hiring and may be subject to adjustments based on changes in legislation or company policies.

Our Commitment to Inclusion
Our journey begins with our peopledeveloping strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self is treated with respect and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion gender gender identity sexual orientation national origin ethnicity age disability marital status veteran status (United States positions) or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

For additional Colgate terms and conditions please click
here.

#LI-Hybrid


Required Experience:

Director

No Relocation Assistance OfferedJob Number#171970 - Piscataway New Jersey United StatesWho We AreColgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care Personal Care Home Care Skin Care and Pet Nutrition. Our products are trusted in ...
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About Company

Descubra el Centro de información de cuidado bucal y dental de Colgate. El Centro de información de cuidado bucal y dental suministra información sobre salud dental, productos de salud bucal y mucho más. Enjuague bucal, crema dental, cepillo dental, cepillo de dientes eléctrico.

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