Marketing Manager | Full-Time | Miami Beach Convention Center
Miami Beach, FL - USA
Department:
Job Summary
Oak View Group
Oak View Group (OVG) is the global leader in premium live entertainment infrastructure and services with a platform spanning venue development and end-to-end capabilities across venue management hospitality and sponsorship sales. Founded in 2015 the company serves a collection of seven world-class owned venues and a client roster of the most iconic arenas stadiums convention centers music festivals performing arts centers and cultural institutions spanning four continents.
Position Summary
Under the direction of the Director of Sales & Marketing the Marketing Manager leads the marketing and communications functions of the Miami Beach Convention Center (MBCC) & Campus (Collins Canal Park Rum Room and Venu) through B2B and direct marketing activities digital and social media content marketing online and print advertising sponsorship promotional activities communications and marketing collateral. Enhances the image of the venue and its campus while promoting goodwill in the community. This position also manages the website and supports the Sales team by managing the functionality of the Booking System/CRM and reporting. Basic functions include event marketing sponsorship/advertising sales and servicing along with finding ways to grow revenue for the venue campus and events while maintaining high levels of client services and excellence in customer service.
This role pays an annual salary of $82000-$92000.
Benefits for Full-Time roles: Health Dental and Vision Insurance 401(k) Savings Plan 401(k) matching and Paid Time Off (vacation days sick days and 11 holidays).
This position will remain open until June 19 2026.
About the Venue
The award-winning Miami Beach Convention Center (MBCC) welcomes meeting and event planners exhibitors and attendees to Miami Beach and Miami. Reimagined following a $640-million-dollar renovation the MBCC provides a world-class state-of-the-art event venue for exceptional conferences conventions tradeshows and meetings. The new 800-room connected Grand Hyatt Miami Beach is under development and slated to open in late 2027.
A LEED Silver certified green building the venue includes a magnificent Grand Ballroom 500000 square feet of flexible exhibition halls 4 junior ballrooms outdoor terraces & parks and 84 breakout rooms. The MBCCs immediate proximity to lively South Beach Lincoln Road Ocean Drive and many other Miami Beach cultural arts attractions make it an ideal venue for your next event.
Responsibilities
Digital Sales & Marketing Eco-System Management
- Maintains and enhances the MBCCs website uploads and designs content new pages interactive features digital collateral and integrates third party functionality and platforms such as interactive floorplans AI (Artificial Intelligence) assistant and online space booking (Momentus Technologies).
- Manages Google Business platform SEO and Google Search Ads (SEM).
- Works with the IT department on integrating sales and marketing technology with overall business technology business intelligence and artificial intelligence tools.
- Coordinates the functionality and enhancements of the Momentus Technologies Booking / CRM platform and collaborates with internal teams to optimize event booking data calendar and systems integrations across all departments.
- Develops and implements digital selling strategies via LinkedIn Cvent and emerging online platforms including the implementation and usage of Artificial Intelligence (AI) tools.
- Collaborate with the sales and marketing team at the Greater Miami Convention and Visitors Bureau (GMCVB) to optimize and integrate digital sales and marketing tools and initiatives.
Content and Social Media Marketing
- Manage and implement the Miami Beach Convention Centers social media strategy and program.
- Coordinate day-to-day content & execution of all social media platforms including content writing photos graphics posting sharing and engaging on (but not limited to) Instagram Facebook Twitter YouTube LinkedIn and Pinterest.
- Manage content (copywriting and visual/photo/video asset selection and creation) for ongoing organic & paid social media posts digital marketing channels and the website.
- Use Artificial Intelligence (AI) Sprout Social Canva and creative tools to optimize content creation.
- Remains current with emerging internet marketing trends tactics strategies and technologies and engages with the events industry.
Event Marketing Support and Advertising/Sponsorship Sales
- This position provides excellence in customer service to clients and coordinates marketing support for events including social media content communications collateral digital signage as a resource for sponsorship activations event-related information citywide information and/or venue and campus information.
- Collaborate with vendors on prospecting selling cultivating and maintaining the corporate sponsorships/advertising for the venue in both new and renewal business.
- Supervises the implementation management and maintenance of the digital signage and digital advertising/sponsorship programs in collaboration with the venues operations and IT departments the in-house A/V provider outside vendors software provider procurement and Sales & Marketing team members. Troubleshoots as appropriate and coordinates with IT and A/V partners on technical hardware issues.
Communications and Promotions
- Coordinates the creation and development of Marketing and Advertising plans. Develops and implements an advertising and publicity campaign to create regional national and international awareness of the venue and its campus closely collaborating with the GMCVB local hospitality industry and venue partners.
- Creates and updates collateral graphics flyers presentation documents and coordinates the creation and distribution of promotional materials and paid media buys with vendors agencies and partners and the GMCVB.
- Publishes various audience-targeted e-newsletters and maintains email database.
- Coordinates communications with internal teams and external MBCC District partners the Grand Hyatt Miami Beach venue partners and industry organizations.
- Supports the DOSM with brand development public relations corporate communications crisis communications award & certificate management as well as Corporate Social Responsibility programs including sustainability.
- Supports the department with business development activities at industry and networking events.
Data Analytics & Reporting
- Generate and maintain a master analytics dashboard using Google Analytics and other digital sales and marketing platforms.
- Collaborates on monthly and annual data reporting special data projects and tracks marketing deliverables (KPIs).
- Other duties and responsibilities as assigned.
Qualifications
Knowledge & Abilities:
- Technical Skills: Possess a comprehensive knowledge of the application of digital marketing digital web technology CRM systems Google platform social media platforms and emerging Artificial Intelligence (AI) tools.
- Communication: Organizes and expresses ideas and information clearly using appropriate and efficient methods of conveying the have exceptional command of the English language oral and written. Presents information professionally with poise and confidence in front of anA proven record of online engagement and ability to perform as a pragmatic and responsive ambassador of the company.
- Relationship Building / Networking: Builds rapport with a variety of people and develops alliances to work together toward common goals.
- Negotiation Skills: Listens to all points of view and negotiates compromise.
- Integrity: Consistently demonstrates honesty fairness trustworthiness.
- Analytical Thinking: Breaks down problems and issues into components and analyzes the costs benefits opportunities and risks associated with each alternative solution.
- Initiative: Works independently to solve problems. Looks for opportunities to take on more responsibility.
- Productivity: Meets standards of productivity as defined for the level and position.
- Quality of Work: Demonstrates concern for the accuracy and quality of work and takes steps to correct mistakes and improve the overall product.
- Status Reports: Keeps manager and if appropriate others informed of progress and obstacles in a proactive manner.
- Versatility: Able to take on a variety of different tasks and roles within the organization.
Education & Experience:
- Bachelors Degree from an accredited college or university in business administration marketing digital media communications or data analytics. Masters/MBA degree preferred.
- Minimum of 3-5 years of increasingly responsible experience in marketing digital marketing digital media or digital communications within the hospitality or related industry.
- Demonstrated experience with websites CRM systems content and digital eco-system management.
- Other combinations of experience and education that meet these requirements may be substituted.
Computer Skills:
- Demonstrated proficiency with Microsoft Office Suite (MS Word MS Excel MS PowerPoint and MS SharePoint MS Teams and MS Outlook)
- Extensive knowledge of website CMS (Drupal) and CRM systems
- Proficiency with SEO SEM and digital & social media marketing platforms
- Proficiency with analytics and data visualization tools
- Skills in photo and video editing and graphic design (Canva Adobe Creative Cloud)
- Keen interest and basic knowledge of Artificial Intelligence (AI) tools.
- Basic HTML.
Certificates Licenses Registrations:
- Google Hubspot and Digital Marketing Certifications prefered.
Strengthened by our Differences. United to Make a Difference
At OVG we understand that to continue positively disrupting the sports and live entertainment industry we need a diverse team to help us do it. We also believe that inclusivity drives innovation strengthens ourpeople improves ourservice and raises ourexcellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve and this is the reason we are committed to amplifying voices from all different backgrounds.
Equal Opportunity Employer
Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis (protected class) including but not limited to veteran status uniform service member status race color religion sex national origin age physical or mental disability genetic information or any other protected class under federal state or local law.
Required Experience:
Manager
About Company
OVG Oak View Group, LLC is an American Global Advisory, Development and Investment Company for Sports and Live Entertainment industries.