Retail Channel Marketing Manager

Calling all originals: At Levi Strauss & Co. you can be yourself and be part of something bigger. Were a company of people who like to forge our own path and leave the world better than we found it. Who believe that what makes us different makes us stronger. So add your voice. Make an impact. Find your fit and your future.

ABOUT THE JOB

As our Retail Channel Marketing Manager for the UK you will lead the strategic development and execution of retail marketing initiatives across the Levis Retail and Outlet network ensuring alignment with our brand vision global campaigns seasonal product launches and valuesdriven programmes.

Reporting to the Head of Marketing UK youll be accountable for strengthening brand equity driving customer traffic into stores and maximising conversion through innovative commerciallyled retail strategies. Youll champion strategic influence and operational excellence leveraging global frameworks while shaping marketspecific initiatives that deliver measurable impact.

This is a handson individual contributor role for someone who enjoys owning work endtoend and working closely with crossfunctional partners to bring ideas to life in store.

KEY RESPONSIBILITIES

• Own the strategic leadership of UK Retail Channel Marketing across Mainline and Outlet setting seasonal priorities aligned to Global/European marketing direction and UK retail objectives.
• Define and deliver highimpact retail activation strategies that elevate brand relevance and drive measurable outcomes across footfall conversion and sales growth.
• Act as the strategic authority for instore marketing translating cultural insight consumer behaviour and competitor activity into scalable commercially effective retail programmes.
• Lead crossfunctional collaboration across Brand Experience Retail Leadership Store Operations Merchandising Paid Media Organic Social Loyalty and PR ensuring clear ownership and integrated execution.
• Set and communicate a clear UK retail channel vision and operating model each season ensuring strategies are simple to execute consistently delivered in store and adaptable to local market dynamics.
• Drive a performanceled marketing approach establishing KPIs and measurement frameworks to evaluate ROI optimise investment inseason and inform future planning.
• Manage the UK retail marketing A&P budget with strong financial discipline and focus on highreturn initiatives.
• Act as a thought partner to European and local teams influencing upstream strategy with UKspecific insight best practice and learnings from execution.

ABOUT YOU

Youll bring:

• 6 years experience in retail channel or activationled marketing ideally within apparel lifestyle consumer goods FMCG or other highvolume consumer brands.
• Proven experience delivering physical retail activations that drive traffic conversion and sales.
• A strong understanding of the UK retail landscape with the ability to read the market and stay culturally connected to consumers.
• A creative approach with a commercial mindset focused on delivering activations that convert interest into shoppers.
• Strong strategic analytical influencing and stakeholdermanagement skills.
• Confidence working endtoend from strategy through execution including managing agencies and external partners where needed.

• An interest in mainstream and premium fashion music and consumer culture.
• Experience working with complex retail environments (e.g. outlets partnerrun locations or multimarket setups).

Travel: Approx. 20%

This is a hybrid position based in our London office. You will be expected to be in the office three days per week though time in office may vary depending on business needs.

The expected starting salary range for this role is 45500 - 60700 per year. The amount an employee will earn within the salary range will be based on factors such as relevant education qualifications performance and our needs. Salary ranges may vary by location and currency. Where roles are advertised across multiple locations local ranges will apply.

Levi Strauss & Co. (LS&Co.) offers a total rewards package that includes base pay paid leave product discounts and more designed to help you and your family stay healthy meet your financial goals and balance the demands of your work and personal life. Available benefits and incentive compensation vary depending upon the specifics of the role; details relating to a specific role will be made available upon request. Read more about our benefits here.

LS&Co. is an affirmative action and equal employment opportunity welcome and value people from diverse cultures backgrounds and experiences to make LS&Co. a collective success.

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Current LS&Co Employees apply via your Workday account.