Fashion Forecast & Trend Analyst (Female)
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Job Summary
Job Summary
We are seeking a highly creative and analytical Fashion Forecast & Trend Analyst to drive trend-led product development for our premium ladieswear segment. This role involves identifying global and local fashion trends translating insights into commercially viable design directions and supporting the design team with actionable trend inputs.
Key Responsibilities
Trend Research & Forecasting
- Analyse global fashion trends using platforms like WGSN trend reports runway analysis and retail studies
- Track macro trends (consumer behaviour lifestyle shifts sustainability) and micro trends (colours fabrics silhouettes)
- Study international brands and competitors for design direction
Trend Translation
- Convert trend insights into:
- Mood boards
- Colour palettes
- Fabric directions
- Silhouette and styling guidelines
- Provide seasonal trend presentations to design and management teams
Product Strategy Support
- Align trends with brand identity and target customer
- Suggest product mix for premium ladieswear (ethnic fusion western)
- Support designers in developing collections based on forecast insights
Fabric & Innovation Insights
- Recommend new fabrics textures and finishes
- Identify sustainable and innovative material trends
- Work closely with sourcing teams for fabric development
Market & Consumer Analysis
- Conduct store visits competitor benchmarking and customer behaviour analysis
- Identify gaps in the market and new opportunities
- Track sell-through data and feedback for trend validation
Cross-Functional Coordination
- Collaborate with:
- Design team
- Merchandising team
- Marketing team
- Ensure trend direction is consistently followed across collections
Qualification
- Bachelors / Masters degree in:
- Fashion Design
- Fashion Communication
- Textile Design
- Fashion Management
- 25 years of experience in:
- Trend forecasting
- Fashion research
- Design strategy (premium / retail brands preferred)
Required Skills
1. Trend & Market Intelligence
- Strong understanding of global and Indian fashion trends
- Ability to interpret runway retail and street fashion
2. Analytical Thinking
- Ability to connect trends with business and sales performance
- Strong research and data interpretation skills
3. Creative Visualization
- Expertise in creating:
- Mood boards
- Trend decks
- Colour stories
4. Tools & Software
- Adobe Illustrator Photoshop (mandatory)
- PowerPoint / Keynote for presentations
- Familiarity with trend platforms (WGSN Trend stop etc.)
5. Communication
- Strong presentation and storytelling skills
- Ability to influence design direction
Preferred Skills
- Experience in premium / luxury ladieswear segment
- Strong sense of aesthetics and brand positioning
- Knowledge of sustainable and ethical fashion trends
- Exposure to international markets and forecasting cycles
Required Skills:
Experience in premium / luxury ladieswear segment Strong sense of aesthetics and brand positioning Knowledge of sustainable and ethical fashion trends Exposure to international markets and forecasting cycles
Required Education:
Bachelors / Masters degree in:oFashion DesignoFashion CommunicationoTextile DesignoFashion Management25 years of experience in:oTrend forecastingoFashion researchoDesign strategy (premium / retail brands preferred)
