Influencer Creator Discovery & Outreach Coordinator
Job Summary
This is a remote position.
We are looking for a resourceful and analytical Influencer Creator Discovery & Outreach Coordinator to join our this specialized role you will be responsible for identifying and vetting influencer talent across social platforms managing initial outreach efforts and building a strong pipeline of creators that align with our brand and campaign objectives. You will play a critical role in expanding and maintaining our influencer network.
Key Responsibilities
Conduct ongoing research to identify new and emerging creators across Instagram TikTok YouTube and other relevant platforms.
Evaluate potential influencers based on audience demographics engagement quality brand alignment and content authenticity.
Manage and execute first-contact outreach to creators maintaining a professional and on-brand tone across all communications.
Build and maintain a well-organized influencer database ensuring accurate and up-to-date creator profiles.
Track and manage outreach pipelines including response rates follow-ups and conversion into active partnerships.
Work closely with the campaign team to understand upcoming creator needs and proactively source aligned talent.
Analyze platform trends and emerging creator communities to surface early opportunities for brand partnerships.
Report regularly on discovery pipeline metrics outreach performance and roster growth.
Requirements
13 years of experience in influencer marketing creator partnerships or talent sourcing.
Deep familiarity with social media platforms and the creator economy landscape.
Strong research skills with an eye for identifying authentic high-potential creators.
Excellent written communication skills with the ability to craft compelling outreach messages.
High level of organization and comfort working with data-heavy CRM or talent tracking tools.
Experience with influencer discovery platforms (e.g. Traackr Modash Heepsy or similar) is preferred.
Analytical mindset with the ability to assess audience quality and engagement metrics critically.
Required Skills:
We are looking for a resourceful and analytical Influencer Creator Discovery & Outreach Coordinator to join our this specialized role you will be responsible for identifying and vetting influencer talent across social platforms managing initial outreach efforts and building a strong pipeline of creators that align with our brand and campaign objectives. You will play a critical role in expanding and maintaining our influencer network.