Welcome to Steele GMC Buick where automotive excellence meets exceptional service. Proudly serving Fredericton Oromocto Woodstock Saint John and communities across Atlantic Canada we are a trusted destination for everything automotive: new and used vehicles reliable service OEM parts commercial solutions and non-prime financing.
More than a dealership Steele GMC Buick is part of Steele Auto Group one of Canadas largest and most respected automotive networks. Our customers choose us for our unmatched selection transparent pricing and people-first approach. Our leaders choose us for the opportunity to build meaningful impact in strong connected communities.
The Opportunity
Steele GMC Buick is seeking a General Manager with the capability to handle what work throws your way! This is a highly visible leadership role with full accountability for performance culture and daily operations ensuring every interaction reflects the Professional Grade standard of the GMC brand - built on strength precision and an unwavering commitment to performance.
At Steele Auto Group work is more than a job. Its a chance to inspire positive impact through every interaction every vehicle every journey. Our people are at the heart of everything we do because everything we do is driven by you: your passion your purpose and your potential.
At Steele Auto Group leaders are trusted with real autonomy to run their business backed by strong shared services and a network of proven peers.
Chris Beaton Executive General Manager Steele Auto Group
Compensation
Expected earnings: $150000 $200000 annually including a competitive base salary performance-based bonus demo vehicle and comprehensive benefits. Relocation Assistance Available.
The Role
AsGeneral Manager of Steele GMC Buick you will be responsible for the overall performance culture and strategic direction of the dealership. Your leadership will directly influence results across all departments including:
- Customer Experience:Ensure every interaction reflects the premium experience strength of character and elevated expectations synonymous with the Steele Auto Group and the GMC brand.
- Employee Experience:Lead coach and support department leaders building accountable high-performing teams rooted in professionalism and respect
- Dealership Leadership:Oversee Sales F&I Service and Parts operations ensuring alignment with GMC brand standards and Steele Auto Group expectations.
- Financial & Operational Performance:Manage budgets financial results KPIs and expense controls while driving profitability and long-term stability.
- Sales & Marketing:Guide inventory strategy sales execution and marketing initiatives to strengthen market share and brand presence.
- Market Growth:Analyze local market trends identify growth opportunities and implement strategies to elevate dealership performance.
- Strategic Execution:Implement Steele Auto Group policies procedures and initiatives while maintaining compliance and operational excellence.
- People & Culture:Partner with HR on recruitment performance management compliance and employee engagement fostering a positive and inclusive workplace.
What You Bring
- Minimum5 years of dealership leadership experience
- Strong financial and operational acumen
- Confident decision-making sound judgment and strategic thinking
- A customer-first mindset with a genuine appreciation for premium experiences
- Ability to lead in a high-accountability environment while maintaining a long-term view
- Clear professional communication and strong organizational skills
This Role Is Ideal for a Leader Who
- Wants a visible impactful role shaping both culture and results
- Understands the balance between performance people and brand integrity
- Values consistency professionalism and thoughtful leadership
- Thrives in a collaborative environment built on accountability and trust
Why You will Love Working with Steele Auto Group
At Steele Auto Group you are not just joining a company; you are joining a community where you will be empowered to exceed expectations and develop your full potential.
We believe in rewarding hard work and supporting every part of your journey. That is why our TotalRewardspackage is built to help you thrive physically financially and emotionally. You can look forward to:
- 100% Matched Retirement Savings Plan Put your future at ease with our employer-matched RSP plan with a maximum of 4% after just 3 months and a maximum of 5% after 5 years!
- Not from the area no worries we have relocation assistance available to support the move.
- Flexible Health & Dental Plans Choose from six cost-shared plans tailored to your lifestyle. Affordable dependable coverage for the people who matter most. Enjoy peace of mind knowing you and your family are covered.
- Mental Health & Wellness Support 24/7 confidential support for you and your family through EFAP.
- Employee Discounts On vehicle purchases parts and service at any of our locations.
- Access to Steele University you willget engaging role-specific training learn anytime anywhere track your progress and earn rewards as you grow your skills
- Always having that new car smell Option of a demo or vehicle allowance!
While we make every effort to post our rates accurately some websites may display salary estimates for this position without our involvement. These figures are generated independently for general comparison and are not provided or verified by Steele Auto Group. We look forward to discussing accurate role-specific compensation details with candidates selected to move forward in the recruitment process.
Steele Auto Group is committed to creating a workplace where your talents are recognized your growth is championed and your potential is limitless. We invest in our people promote from within and foster a fair inclusive and opportunity-rich environment. As part of this commitment weensure thatevery candidate feels valued and supported throughout the recruitment process. If you are contacted for an interview and require accommodation please let us know. We arehere to support you in every step of the way.
AI Disclosure Statement: At Steele Auto Group people always come first even in our hiring process. We do not rely on AI or automated tools to screen candidates. Every application is personally reviewed by real people who take the time to understand each individuals experience skills and potential. Your application matters because we value the person behind it.
Apply now and start driving your career forward with a teamthat has your back!
Located in Fredericton NB!
Learn more about us at
We cannot wait to meet YOU!
How to Apply it is as easy as 1 2 3:
- Click the link to apply Steele Auto Group Careers
- Sign in (top right corner) and create your profile
- Upload your resume
In 2minutesthe Steele Auto Group career world is right at your fingertips!
**If you are an employee of Steele Auto Group please apply through the careers page to ensure you are flagged as an internal applicant.
Required Experience:
Director
Welcome to Steele GMC Buick where automotive excellence meets exceptional service. Proudly serving Fredericton Oromocto Woodstock Saint John and communities across Atlantic Canada we are a trusted destination for everything automotive: new and used vehicles reliable service OEM parts commercial solu...
Welcome to Steele GMC Buick where automotive excellence meets exceptional service. Proudly serving Fredericton Oromocto Woodstock Saint John and communities across Atlantic Canada we are a trusted destination for everything automotive: new and used vehicles reliable service OEM parts commercial solutions and non-prime financing.
More than a dealership Steele GMC Buick is part of Steele Auto Group one of Canadas largest and most respected automotive networks. Our customers choose us for our unmatched selection transparent pricing and people-first approach. Our leaders choose us for the opportunity to build meaningful impact in strong connected communities.
The Opportunity
Steele GMC Buick is seeking a General Manager with the capability to handle what work throws your way! This is a highly visible leadership role with full accountability for performance culture and daily operations ensuring every interaction reflects the Professional Grade standard of the GMC brand - built on strength precision and an unwavering commitment to performance.
At Steele Auto Group work is more than a job. Its a chance to inspire positive impact through every interaction every vehicle every journey. Our people are at the heart of everything we do because everything we do is driven by you: your passion your purpose and your potential.
At Steele Auto Group leaders are trusted with real autonomy to run their business backed by strong shared services and a network of proven peers.
Chris Beaton Executive General Manager Steele Auto Group
Compensation
Expected earnings: $150000 $200000 annually including a competitive base salary performance-based bonus demo vehicle and comprehensive benefits. Relocation Assistance Available.
The Role
AsGeneral Manager of Steele GMC Buick you will be responsible for the overall performance culture and strategic direction of the dealership. Your leadership will directly influence results across all departments including:
- Customer Experience:Ensure every interaction reflects the premium experience strength of character and elevated expectations synonymous with the Steele Auto Group and the GMC brand.
- Employee Experience:Lead coach and support department leaders building accountable high-performing teams rooted in professionalism and respect
- Dealership Leadership:Oversee Sales F&I Service and Parts operations ensuring alignment with GMC brand standards and Steele Auto Group expectations.
- Financial & Operational Performance:Manage budgets financial results KPIs and expense controls while driving profitability and long-term stability.
- Sales & Marketing:Guide inventory strategy sales execution and marketing initiatives to strengthen market share and brand presence.
- Market Growth:Analyze local market trends identify growth opportunities and implement strategies to elevate dealership performance.
- Strategic Execution:Implement Steele Auto Group policies procedures and initiatives while maintaining compliance and operational excellence.
- People & Culture:Partner with HR on recruitment performance management compliance and employee engagement fostering a positive and inclusive workplace.
What You Bring
- Minimum5 years of dealership leadership experience
- Strong financial and operational acumen
- Confident decision-making sound judgment and strategic thinking
- A customer-first mindset with a genuine appreciation for premium experiences
- Ability to lead in a high-accountability environment while maintaining a long-term view
- Clear professional communication and strong organizational skills
This Role Is Ideal for a Leader Who
- Wants a visible impactful role shaping both culture and results
- Understands the balance between performance people and brand integrity
- Values consistency professionalism and thoughtful leadership
- Thrives in a collaborative environment built on accountability and trust
Why You will Love Working with Steele Auto Group
At Steele Auto Group you are not just joining a company; you are joining a community where you will be empowered to exceed expectations and develop your full potential.
We believe in rewarding hard work and supporting every part of your journey. That is why our TotalRewardspackage is built to help you thrive physically financially and emotionally. You can look forward to:
- 100% Matched Retirement Savings Plan Put your future at ease with our employer-matched RSP plan with a maximum of 4% after just 3 months and a maximum of 5% after 5 years!
- Not from the area no worries we have relocation assistance available to support the move.
- Flexible Health & Dental Plans Choose from six cost-shared plans tailored to your lifestyle. Affordable dependable coverage for the people who matter most. Enjoy peace of mind knowing you and your family are covered.
- Mental Health & Wellness Support 24/7 confidential support for you and your family through EFAP.
- Employee Discounts On vehicle purchases parts and service at any of our locations.
- Access to Steele University you willget engaging role-specific training learn anytime anywhere track your progress and earn rewards as you grow your skills
- Always having that new car smell Option of a demo or vehicle allowance!
While we make every effort to post our rates accurately some websites may display salary estimates for this position without our involvement. These figures are generated independently for general comparison and are not provided or verified by Steele Auto Group. We look forward to discussing accurate role-specific compensation details with candidates selected to move forward in the recruitment process.
Steele Auto Group is committed to creating a workplace where your talents are recognized your growth is championed and your potential is limitless. We invest in our people promote from within and foster a fair inclusive and opportunity-rich environment. As part of this commitment weensure thatevery candidate feels valued and supported throughout the recruitment process. If you are contacted for an interview and require accommodation please let us know. We arehere to support you in every step of the way.
AI Disclosure Statement: At Steele Auto Group people always come first even in our hiring process. We do not rely on AI or automated tools to screen candidates. Every application is personally reviewed by real people who take the time to understand each individuals experience skills and potential. Your application matters because we value the person behind it.
Apply now and start driving your career forward with a teamthat has your back!
Located in Fredericton NB!
Learn more about us at
We cannot wait to meet YOU!
How to Apply it is as easy as 1 2 3:
- Click the link to apply Steele Auto Group Careers
- Sign in (top right corner) and create your profile
- Upload your resume
In 2minutesthe Steele Auto Group career world is right at your fingertips!
**If you are an employee of Steele Auto Group please apply through the careers page to ensure you are flagged as an internal applicant.
Required Experience:
Director
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