Social Media Manager (Contract)

About the Role

Ariat is seeking a temporary contract Manager Social Media. This role will focus on the administration of Ariats influencer program across Ariats Western Work and Equestrian brand verticals. This role will report directly to the Director of Social and will be responsible for developing and executing influencer-led activations both on social platforms and live events as well as overseeing product delivery and billing. Cross-functional partners include Retail Creative Digital Marketing and Brand Marketing teams.

Youll Make a Difference By

• Identifying ideal creator/influencer candidates to join the Ariat program.
• Reporting to Director of Social on influencer content performance.
• Managing database of partnered creator accounts across long-term brand influencer partners affiliates seeding program participants and paid media creators.
• Tracking products for gifting and seeding programs.
• Collaborating with Partnership and Digital Media teams to develop content for Ariat
• Participating in recurring team meetings creative reviews and 1:1 check-ins.
• Traveling occasionally to support Ariat-sponsored events and photoshoots.
• Setting defined objectives and creating monthly performance reports.
• Staying current on social media trends platform updates through competitor research platform updates and performance analytics.
• Assisting with other responsibilities based on business needs

About You

• 4-6 years of professional social media experience required agency or retail brand experience preferred.
• 2-3 years of professional experience working directly with social media influencer/creators including activations content creation and seeding.
• Excellent copywriting skills.
• Proficiency in CapCut InDesign Canva Final Cut Inshot or similar editing platforms.
• Must have strong organization interpersonal and communication skills
• Solid knowledge of social media metrics and performance data.
• BA or BS required
• Familiarity with Ariat brand and platforms such as Sprout Planoly Box Smartsheet and Teamwork are a plus.

About Ariat

Ariat is an innovative outdoor global brand with roots in equestrian performance. We develop high quality footwear and apparel for people who ride work and play outdoors and care about performance quality comfort and style.

The hourly range for this position is $40.00 - $45.00 per hour.

The salary is determined by the education experience knowledge skills and abilities of the applicant internal equity and alignment with market data for geographic locations. Ariat in good faith believes that this posted compensation range is accurate for this role at this location at the time of this posting. This range may be modified in the future.

This contract position may be eligible for select benefits through the payrolling agency. Benefits may include medical dental and vision insurance options and 401k.

Ariat will consider qualified applicants including those with criminal histories in a manner consistent with state and local laws. Ariat is an Equal Opportunity Employer and considers applicants for employment without regard to race color religion sex orientation national origin age disability genetics or any other basis protected under federal state or local law. Ariat is committed to providing reasonable accommodations to candidates with disabilities. If you need an accommodation during the application process email

Please see our Employment Candidate Privacy Policy at to learn more about how we collect use retain and disclose Personal Information.

Please note that Ariat does not accept unsolicited resumes from recruiters or employment the absence of a signed Agreement Ariat will not consider or agree to payment of any referral compensation or recruiter/agency placement the event a recruiter or agency submits a resume or candidate without a previously signed Agreement Ariat explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes including those submitted directly to hiring managers are deemed to be the property of Ariat.