At Constant Contact we are seriously awesome people who take ownership and make an impact by operating with the mindset integrity and courage of a small business owner.Theres something so profoundly rewarding about knowing that your work is empowering people everywhere to pursue their dreams. Here we all play an integral part in helping business owners entrepreneurs non-profits and individuals to succeed by giving them all the help and tools they need to grow online. Were energized by new challenges and new possibilities-and were just getting started!

Overview

We are seeking a Senior Manager International Growth to own and scale customer acquisition across key international markets including Canada the UK and ANZ.

This role is responsible for driving efficient growth through a full-funnel performance-led approach across Paid Search Paid Social and supporting channels. You will operate as a hands-on growth leader combining deep channel expertise with strong cross-functional partnership across Brand Product Analytics Creative and Lifecycle.

This is not a single-channel role. You are expected to think and operate as a full-stack growth owner.

Key Responsibilities

Performance Marketing Ownership

• Own acquisition performance across Paid Search (Google Microsoft) and Paid Social (Meta TikTok emerging platforms)
• Manage budget allocation pacing and channel mix to achieve Gross Adds and CAC targets
• Bring a prospect and customer-first mindset to build an engaging creative story that resonates and converts future customers.
• Continuously optimize campaign structure bidding strategies creative and audience targeting

Full-Funnel Optimization

• Drive improvements across the funnel from impression to click to trial to paid conversion
• Partner with Product and CRO teams to improve landing page performance and onboarding conversion
• Identify opportunities to improve lead quality conversion rates and payback periods

Testing and Experimentation

• Build and execute a structured experimentation roadmap across creative audiences bidding and landing pages
• Maintain a consistent test cadence with clear documentation of learnings and scale decisions

International Market Growth

• Adapt strategies by market including localization of messaging creative and channel mix
• Develop market-specific insights across the competitive landscape pricing sensitivity and customer behavior
• Identify and unlock new growth opportunities within each region

Cross-Functional Collaboration

• Partner with Analytics Marketing Ops Creative and Product teams to align on growth priorities
• Ensure tracking integrity attribution alignment and performance visibility
• Bring a unified growth perspective across channels and teams

Performance Reporting

• Own weekly and monthly performance narratives including drivers actions and next steps
• Translate data into clear insights to inform decision-making and prioritization
• Growth in Gross Adds across international markets within CAC targets
• Improvements in CVR CPT and trial-to-paid conversion rates
• Expansion of scalable acquisition channels beyond core search
• Consistent experimentation velocity with measurable impact
• Contribution to LTV:CAC improvement

Qualifications

• 6 years in performance marketing or growth roles with direct acquisition accountability
• Deep hands-on expertise in Google Ads and strong experience with Paid Social platforms (Meta required TikTok preferred)
• Proven experience in DTC subscription or SMB-focused growth environments
• Strong analytical skills with the ability to diagnose performance across the funnel
• Understands full-funnel economics including CAC CVR and LTV
• Comfortable operating both strategically and hands-on
• Strong bias for testing iteration and continuous improvement
• Experience partnering with Product Analytics and Creative teams
• Strong communication skills with the ability to influence stakeholders through data

Preferred

• Experience managing international markets such as UK Canada and ANZ
• B2B SaaS or SMB audience experience
• Familiarity with attribution models incrementality testing and LTV-based optimization

How This Role Is Different

• Owns growth across multiple channels not just Paid Search
• Responsible for full-funnel performance not just media efficiency
• Operates across markets with localization and scaling responsibility
• Works cross-functionally to drive end-to-end growth outcomes

Why Youll Love Us:

• We celebrate one anothers differences. We are proud of our culture of diversity and inclusion and were always working hard to strengthen and improve this culture. We have programs in place that bring us together on important issues and provide educational opportunities for all employees.
• Join the experts. If youre passionate about supporting businesses and organizations you wont find a better spot to share your talent. Were dedicated to improving the quality of our product from a customer standpoint and have a true desire to enable the success of businesses non-profit organizations and community groups.
• Youll have opportunities to grow your career. We encourage and support our team members to learn different aspects of the business take on stretch assignments seek coaching opportunities and professional development opportunities.
• A generous paid time off policy and a competitive benefits package that supports the health and well-being of you and your family

At Constant Contact were all about work flexibility and are proud to serve our customers as a hybrid workforce. Our hybrid work model combines the convenience of remote work with access to our great office locations to collaborate in-person participate in live trainings and socialize with colleagues.

Application Deadline: 30 days. We may fill this job opening prior to the deadline if a candidate is selected by us.

Vision6 Pty Limited is an affiliate of Constant Contact Inc. and a part of the Constant Contact group of brands.

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