Senior Content Strategist, Marketing

Bring more to life.

Are you ready to accelerate your potential and make a real difference within life sciences diagnostics and biotechnology

At Integrated DNA Technologies (IDT)one of Danahers 15 operating companiesour work helps save lives. United by a shared commitment to innovation and continuous improvement we turn ideas into impact at the speed of life.

Our team at IDT partners with researchers across the globe to enable breakthroughs in genomics cancer infectious disease and rare genetic disorders. Here your growth fuels our missionand your work directly shapes the future of science.

Learn more about the Danaher Business System which makes everything possible.

Role Overview

The Senior Content Strategist Marketing is responsible for leading the strategy structure and governance of customerfacing content across the full marketing funnelspanning brand and thought leadership application and technology narratives and product content.

This role builds and maintains a scalable structured content architecture that improves content discovery comprehension and conversion while ensuring content is searchready and AIready. Partnering closely with Brand Product Marketing Digital and regional stakeholders this role drives clarity consistency and measurable business impact across global content experiences.

This position reports to the Director Digital Marketing Operations and is part of the Global Marketing organization.

The role will be onsite (Sunnyvale CA; San Diego CA; Boulder CO; Coralville IA)

In this role you will have the opportunity to:

• Own and evolve a scalable structured content architecture across brand usecase and product content including handson experience with headless CMS environments reusable content models taxonomies metadata and DAM integrations
• Set and uphold editorial and governance standards in partnership with Brand and crossfunctional teams ensuring clarity consistency inclusive language accuracy and evidencebased content throughout the content lifecycle.
• Design and optimize journeyaligned highimpact content (e.g. explainers solution narratives comparison guides SEO and AIready articles) grounded in customer intent search behavior and buyer needs.
• Apply and advance SEO GEO and AEO best practicesincluding structured content schema markup EEAT principles and questionfirst formatsto drive visibility across search engines and AI answer platforms.
• Serve as the primary liaison for external SEO agencies and partners setting strategy managing daytoday collaboration and ensuring vendor outputs align with IDTs content standards technical SEO requirements and business goals

The essential requirements of the job include:

• Multiple years of experience (7 preferred) in content strategy content design or content marketing roles within complex crossfunctional environments.
• Handson experience with structured content and headless CMS environments including reusable components and content modeling.
• Demonstrated expertise in SEO structured data and answerengineoptimized content including schema usage and questionfocused content approaches.
• Proven experience managing taxonomies and metadata standards for content and digital assets.
• Bachelors degree in life sciences business journalism marketing or a related field preferred.

It would be a plus if you also possess previous experience in:

• B2B technology life sciences or translating complex scientific or technical concepts for commercial audiences.
• Familiarity with types (e.g. FAQPage HowTo Product Article) and entitybased content planning.
• Experience with enterprise DAM platforms such as Adobe Experience Manager Assets.
• Exposure to regulated global or multilocale content workflows.

Travel Motor Vehicle Record & Physical/Environment Requirements:

• Ability to travel occasionally (up to 20%) including overnight travel as needed.
• This role is primarily sedentary and performed in a typical office or homeoffice environment.

IDT a Danaher operating company offers a broad array of comprehensive competitive benefit programs that add value to our lives. Whether its a health care program or paid time off our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.

The annual salary range for this role is $130000-$175000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer comprehensive package of benefits including paid time off medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole discretion unless and until paid and may be modified at the Companys sole discretion consistent with the law.

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Join our winning team today. Together well accelerate the real-life impact of tomorrows science and technology. We partner with customers across the globe to help them solve their most complex challenges architecting solutions that bring the power of science to life.

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Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race color national origin religion sex age marital status disability veteran status sexual orientation gender identity or other characteristics protected by law.

The U.S. EEO posters are available here.

We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process to perform essential job functions and/or to receive other benefits and privileges of employment please contact:1- or .