Newsletter Editor, Houston

HOUSTON NEWSLETTER EDITOR

Remote (U.S.- TX based) Full-Time $65k - $75k

Join Courier Newsroom - an organization that drives journalism and empowers communities.

Who We Are

At COURIER we empower people and communities to connect with the news opportunities and issues impacting their lives. We believe that giving local journalists stronger platforms access to audience data and opportunities to grow with (not against) changing social and online media trends can significantly impact civic participation in a stateand build a healthier democracy from the ground up.

Through original reporting news curation presenter-led videos and approachable explainers were passionate about making the news realand interestingto our audience. Were a rapidly growing team with new ideas on how to break through the political noise in an evolving media landscapethat includes social media platforms with zero fact-checksand inspire people to take action.

We think a lot about ways to build trust and deepen engagement with passive news consumers who typically get most of their news and information from social media and via newsletters. Our values-driven newsrooms work to highlight the forces that shape our lives while calling attention to the impacts of policy-making and political action on the local level.

COURIER Newsroom is committed to building an inclusive workplace that values diverse perspectives and lived experiences. We strongly encourage women people of color individuals with disabilities LGBTQ candidates and those from all backgrounds to apply. As an equal opportunity employer we strive to break down barriers and ensure every team member feels seen heard and supported.

COURIER is currently seeking a Houston-based Newsletter Editor to join our Texas newsroom.

Job Description

COURIER Texas is hiring for a Newsletter Editor who will help grow our flagship email product for the Houston regionensuring it delivers an approachable blend of local news political coverage and lifestyle storieswhile also developing their own branded product all in service of driving subscriber growth and long-term engagement. The right person brings a deep understanding of the impact of local reporting and storytellingsomeone who knows which issues matter most and how to tell those stories in ways that move people to act.

This person will be responsible for:

• Writing and curating content for a regional newsletter (which will publish up to five times a week) alongside an additional product or series aimed at reaching a niche audience
• Working with COURIERs newsletter department leaders to experiment with different ways to market and grow their subscriber lists
• Using audience feedback and engagement metrics such as click rates to refine content strategy and improve reader satisfaction.

The Newsletter Editor will also collaborate with COURIER Texas Senior Newsletter Editor to think about ways to expand the reach of their products which will include producing presenter-led videos and other multimedia content for Facebook Instagram TikTok YouTube or other social platforms.

The ideal person understands that A/B testing and audience segmentation are just as important as finding the right stories to tell and may even have a history of executing similar audience-focused products that successfully drove revenue. They also know that a successful newsletter is more than great contentit includes thinking about audience growth developing a marketing strategy and using audience insights to drive long-term engagement.

In addition to managing and evolving our flagship newsletter the Newsletter Editor will also be asked to pitch pilot and launch a new niche product / series; publish originally reported wire or Creative Commons articles to the newsrooms website; and update the homepage regularly.

Were a fully remote team but applicants must live in the Houston area. This person will be a member of the Newsletter Department and will report to COURIER Texas Senior Newsletter Editor.

Duties include but are not limited to:

• Write and curate web stories to build our flagship newsletter ensuring its engaging informative and aligned with audience needs
• Own newsletter growth and retention experimenting with different marketing strategies to expand our subscriber base.
• Analyze audience data (open rates click-through rates subscriber trends) and implement A/B testing audience segmentation and other optimizations to improve performance.
• Pitch pilot and launch new niche products
• Lead initiatives aimed at better understanding our audience such as polls and surveys and utilizing those learnings to inform content strategy
• Develop distribution strategies to ensure the newsletter(s) reaches new audiences including cross-promotions partnerships and organic growth tactics.
• Edit and publish wire freelance and content partnership content
• Film and edit presenter-led videos and/or voice-overs for multimedia content that publishes on the newsrooms social platforms in order to market the newsletter
• Create simple graphics such as headline and quote cards in Canva

The ideal candidate will have:

• A passion for building long-term engagement with a target audience by way of a news or cultural product.
• Experience in newsletter writing editing or production ideally in a newsroom media organization or audience-driven content role.
• Strong writing and editing skills with at least 3 years of audience-centered reporting in the Houston metro
• Willingness to be on camera
• Familiarity with using email analytics and performance metrics including the ability to analyze open rates and click-through rates to optimize content accordingly
• Experience using an email service provider such as Mailchimp Substack Sailthru Campaign Monitor or similar tools
• An eagerness to collaborate with other Newsletter Editors within our network to share best practices and learnings
• The ability to work effectively with multidisciplinary stakeholders across the company including members of the social marketing and revenue teams
• Familiarity with tools like Canva Capcut Descript etc. to support social content production
• A strong grasp on AP style.
• The ability to manage multiple editorial projects in a fast-paced environment.

Courier Newsroom offers the following benefits:

• Unlimited Paid Time Off (PTO) 11 paid holidays a year
• An Employee Assistance Program (EAP)
• Full suite of health benefits
• $500 home office reimbursement
• 401k
• Flexible working arrangements

COURIER Newsroom is an equal opportunity employer. Women people of color those with disabilities and members of the LGBTQ community are strongly urged to apply. Applicants shall not be discriminated against because of race religion sex national origin ethnicity age disability sexual orientation gender identity color marital status or medical conditions.

#LI-Remote