TruGreen accepts applications on an ongoing basis.

Job Description

The Head of Brand & Integrated Marketing is a critical executive leader responsible for transforming the TruGreen brand into a powerful engine of customer demand emotional connection and measurable business growth. You will own the full brand ecosystem from long-term strategy and product positioning to national campaigns PR partnerships organic social and creative execution ensuring every interaction with TruGreen sparks confidence and drives immediate action.

This is not a traditional brand role. This is a chance to reshape how an entire category shows up in culture.

If you are energized by building iconic brands leading breakthrough creative and proving that brand power drives real revenue this is your stage.

Key Responsibilities:

• Own and evolve TruGreens brand strategy to create bold unmistakable differentiation in a competitive market.

• Define product positioning and messaging that strengthens trust authority and urgency to act.

• Lead development of national and local integrated campaigns that connect brand storytelling to demand generation.

• Ensure every touchpoint from broadcast and digital to field activation and partnerships creates a compelling reason to choose TruGreen now.

• Partner closely with Growth Marketing CRM and Field teams to translate brand momentum into measurable sales impact.

• Oversee the full creative function ensuring high-quality insight-driven work across all channels and formats.

• Guide agency partners and internal teams to deliver bold breakthrough work that drives both emotional connection and response.

• Own earned media strategy corporate storytelling and reputation management.

• Oversee organic social strategy to build engagement advocacy and community around the TruGreen brand.

Qualifications:

• 10 years of progressive marketing leadership experience with deep expertise in brand and integrated marketing.

• Proven success leading national campaigns that drive measurable business outcomes.

• Experience managing creative teams and agency ecosystems at scale.

• Strategic thinker who can connect long-term brand building to short-term revenue performance.

• Exceptional creative judgment paired with strong operational discipline.

• Skilled storyteller and communicator who can influence executives partners and teams.

• Data-informed decision maker with a passion for testing learning and improving impact.

• Collaborative leader who raises the bar for the entire organization.

Ability to speak read and write fluently in English is required.

You MUST BE physically located in the United States while performing this job.

TruGreen is proud to affirm our commitment to hiring veterans. We recognize and appreciate the exceptional skills dedication and leadership that veterans bring to the workforce. By fostering an inclusive and diverse environment we aim to leverage the unique experiences of veterans creating a richer more dynamic workplace.

Pay Ranges

This range is based on the qualifications necessary for the position including experience training and other considerations permitted by that may be used when making an offer may include a candidates skills experience and geographic location the expected quality and quantity of work and internal pay alignment as needed. Most candidates will start in the bottom half of the pay upper end of the range will generally be reserved for candidates with extensive employees pay history will not be a contributing factor where prohibited by local addition to monetary compensation we offer benefits including Medical/Dental/Vision insurance and Company-matching 401(k) in addition to other programs and perks.

TruGreen is committed to Diversity and Inclusion. We encourage diverse candidates to apply to this position.

We are an Equal Opportunity/Affirmative Action Employer - Minorities/Females/Protected Veterans/Individuals with Disabilities. To learn more please visitEEOC/EEO TruGreen ().

California Residents: When you express interest in or apply for a job with TruGreen Limited Partnership we collect personal information about you potentially including personal identifiers contact information protected classifications pre-hire information professional or employment-related information education history and/or medical information for the following business purposes: to comply with state and federal law and regulations requiring employers to maintain certain records; to evaluate your job application and candidacy for employment; and to obtain and verify background checks (including criminal and motor vehicle records) pre-employment drug testing and references.

Massachusetts Residents: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

TruGreen performs pre-employment testing.

To view our disclaimer Experience:

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