Director, In-House Agency – Owned Media
San Francisco, CA - USA
Job Summary
At LinkedIn our approach to flexible work is centered on trust and optimized for culture connection clarity and the evolving needs of our business. The work location of this role is hybrid meaning it will be performed both from home and from a LinkedIn office on select days as determined by the business needs of the team.
This role will be based in San Francisco Sunnyvale or New York City.
Job Description:
LinkedIn is building a newly created In-House Agency to transform how we execute and scale marketing across our owned platform-native channels. Were looking for a Director-level leader to build and lead this capability - responsible for LinkedIn-on-LinkedIn advertising (marketing our own products on the LinkedIn platform) and email operations and marketing execution across all Lines of Business.
This role sits within the Marketing organization and will lead a globally distributed team of 40 marketers with 4 direct reports spanning multiple time zones. This leader will shape not just campaign operations and execution but how work gets done - evolving workflows tooling and operating models to deliver greater speed efficiency and measurable business impact.
The role is part of the Channel Strategy & Operations (CSO) team within LinkedIns Growth Performance & Operations (GPO) organization. The CSO mission is to create demand convert demand efficiently at scale and deliver value by increasing effectiveness and efficiency across Marketing. CSO owns the planning execution optimization innovation and stewardship of Paid and Owned media. We bring a One LinkedIn 360 perspective deep channel expertise and a strong bias toward modernizing how marketing operates.
Key Responsibilities:
- Build and lead LinkedIns In-House Agency for platform advertising (LinkedIn on LinkedIn) and email operations and execution
- Lead and develop a global team of 40 setting a clear vision expectations and outcomes
- Transform workflows using automation AI and modern tools
- Serve as a subject matter expert for LinkedIn Ads and Adobe email platforms
- Partner cross-functionally to deliver One LinkedIn impact
- Establish strong governance quality and performance accountability
Qualifications :
Basic Qualifications:
- BA/BS Degree or equivalent work experience
- 13 years experience in digital marketing
- 7 years experience leading large globally distributed teams
Preferred Qualifications:
- Demonstrated success transforming marketing operations at scale through the integration of people process and technology (including automation and AI) with measurable improvements in speed efficiency and business impact
- Deep expertise in digital advertising and email marketing platforms (Adobe preferred)
- Experience building and scaling in-house agencies or centralized marketing operations functions including defining operating models governance and resource allocation frameworks
- Proven ability to design and operationalize global workflows (intake prioritization resourcing and capacity planning) across complex multi-stakeholder environments
- Strong track record of establishing KPI frameworks measurement strategies and reporting systems that drive performance accountability and continuous optimization
- Exceptional stakeholder management skills with the ability to influence and align senior leaders and cross-functional partners on strategy trade-offs and prioritization
- Experience leading large-scale organizational change including evolving team structures introducing new ways of working and driving adoption of tools and processes
- Strong operational mindset with a focus on scalability quality and continuous improvement in high-volume fast-paced environments
- Ability to connect day-to-day marketing execution to broader business strategy informing investment decisions and driving alignment with company priorities
- Demonstrated ability to balance strategic leadership with hands-on problem solving navigating ambiguity with clarity and sound judgment
Suggested Skills:
- Narrative Storytelling
- Data Storytelling
- Go-To-Market Strategy
- Industry Trends and Emerging Industry Solutions
- Process Design
The pay range for this role is $179000 to $280000. Actual compensation packages are based on several factors that are unique to each candidate including but not limited to skill set depth of experience certifications and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus stock benefits and/or other applicable incentive compensation plans. For more information visit Information :
Equal Opportunity Statement
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race color religion creed gender national origin age disability veteran status marital status pregnancy sex gender expression or identity sexual orientation citizenship or any other legally protected class.
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No
Employment Type :
Full-time
About Company
LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re ... View more