ERP Product Marketing Manager- Accounting& Finance

Acumaticas Product Marketing team is looking for a strategic Product Marketer with proven experience in ERP with an emphasis in financial management and business operations.  Youll help us deliver compelling differentiated messages position us effectively in the market and hit it out of the park with our business goals. This role is a full-time opportunity reporting directly to the Director of Product Marketing.

Primary Responsibilities:

Messaging Positioning & Storytelling

Shape clear compelling narratives that translate product functionality into meaningful business value for small and mid-sized organizations. Lead the development of all external product positioning and messaginghelping prospects and customers understand not just what Acumatica does but why it matterswhile clearly differentiating our ERP platform in the market.

Thought Leadership & Market Insight

Create differentiated thought leadership assets messaging and positioning that establish Acumatica as a trusted voice in modern ERP. Ground our storytelling in an ideal customer profile industry and market insights to ensure our communications deeply resonate with audience needs and real-world challenges.

GotoMarket Leadership

Develop and execute endtoend gotomarket strategies for new product launches and initiatives. Partner closely with product and sales teams to align vision execution and timingensuring every launch is cohesive impactful and built for success.

Customer-Centered Narratives

Partner with our customer advocacy team to review and elevate customer stories and videos weaving authentic realworld outcomes into marketing assets. Use customer evidence to build trust credibility and emotional connection across the buyer journey.

CrossFunctional Collaboration

Work handinhand with product teams to stay aligned on roadmaps priorities and upcoming capabilities. Serve as a connective tissue across teams ensuring marketing materials accurately reflect product evolution while amplifying shared goals.

DataInformed Strategy

Leverage performance data and analytics to guide marketing strategies evaluate campaign and launch effectiveness and continuously refine our approachbalancing insight with creativity to drive stronger outcomes.

Content Experiences & Demos

Create engaging video scripts and perform light video edits in collaboration with professional design and video partners. Develop polished product overview videos and intuitive pointandclick demos that bring key workflows and howto scenarios to life.

Marketing Enablement

Maintain and evolve core assetsincluding website messaging datasheets and brochuresto ensure clarity consistency and accuracy. Support release planning and help keep internal and external teams aligned on product positioning as offerings grow and change.

Events Speaking & Community Engagement

Support industry trade shows and events with strong messaging and content. Contribute to partner and customer events through presentations webinars and thought leadership sessionsincluding opportunities to present livesharing Acumaticas vision and expertise with confidence and authenticity.

Messaging and Positioning

Translate functionality and benefits into compelling marketing requirements and qualifications.

Qualifications :

Experience: A minimum of three to five years of marketing experience is required (product marketing preferred). You must possess a deep knowledge of ERP business management systems accounting processes business technology and B2B marketing strategies.

Education: An educational background in marketing English public relations journalism business philosophy computer science or a related field.

Skills: You must be an exceptionally strong writer able to explain complex features using clear direct language. You must approach every project with an analytical mind and a creative approach to messaging. Excellent organization multitasking ability and strong communication are essential.

Technology Proficiency: Experience working with marketing technologies is preferred. This includes WordPress Jasper or comparable AI tools Camtasia Asana CRM applications SharePoint and Wistia.

Team Fit: Were looking for someone who fits with our friendly ethical team embodies our core values brings a smile to work and is ready to form lasting professional relationships in a fun fast-paced environment. You are a team player who is enjoyable to work with brings positive energy and commits to collaboration and shared success. You have a genuine passion for supporting others a practical and optimistic outlook and a willingness to go the extra mile as part of our community.

Additional Information :

Acumatica is an Affirmative Action and Equal Opportunity Employer/Veterans/Disabled. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin or protected veteran status and will not be discriminated against on the basis of disability.
If you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application please e-mail . This email is created exclusively to assist disabled job seekers whose disability prevents them from being able to apply online. Only emails sent for this purpose will be returned. Emails sent for other purposes such as following up on an application or technical issues not related to a disability will not receive a response. 

For this role the salary range is $00 annually. This range represents the low and high end of the salary range for this job and may vary based on location. The actual salary offer will carefully consider a wide range of factors including skills qualifications experience and other relevant elements.

At Acumatica certain roles are eligible for additional rewards including annual bonus and stock. These awards are allocated based on individual addition certain roles also have the opportunity to earn sales incentives based on revenue or utilization depending on the terms of the plan and the employees role.

Benefits/perks listed here may vary depending on the nature of your employment with Acumatica and the country where you -based employees gain access to healthcare benefits (medical dental and vision insurance for you and your dependents) employer paid Short-Term/Long-Term Disability and Basic life coverage 401(k) plan with company match Flexible time off sick and safe leave among others.

Remote Work :

Yes

Employment Type :

Full-time