Strategic Partnerships Director, Content & AI Ecosystem
San Francisco, CA - USA
Job Summary
At Cloudflare we are on a mission to help build a better Internet. Today the company runs one of the worlds largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware installing software or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network which gets smarter with every request. As a result they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazines Top Company Cultures list and ranked among the Worlds Most Innovative Companies by Fast Company.
At Cloudflare were not looking for people who wait for a polished roadmap; were looking for the builders who see the cracks in the Internet that everyone else has simply learned to live with. We value candidates who have the instinct to spot a normalized problem and the AI-native curiosity to create a solution using the latest tools. Our culture is built on iteration leveraging AI to ship faster today to make it better tomorrow while ensuring that every improvement no matter how small is shared across the team to lift everyone up. If youre the type of person who values curiosity over bureaucracy and that AI is a partner in solving tough problems to keep the Internet moving forward youll fit right in.
Available Locations: Austin TX or San Francisco CA or New York NY or London UK
The Role
The internet is at a crossroads. As generative AI transforms how information is consumed the relationship between content creators publishers and the infrastructure that supports them is being rewritten. Cloudflare sits at the center of this shift.
We are looking for a Strategic Partnerships Director to lead our strategy at the intersection of Content Publishers and AI. This is a high-impact visionary role focused on defining Cloudflares position as the essential toolkit for the AI-Native internet. You will be responsible for creating the messaging tools and experiences that empower publishers to regain transparency control and monetization in a world of LLMs and automated crawlers.
Key Responsibilities
You will lead the charge in helping the worlds most influential content owners navigate the transition from a search-first to an AI-first ecosystem.
- Strategic Messaging: Develop the core value proposition for Cloudflares AI products specifically anchored in the Three Cs: Control (over bot access) Compensation (fair value for data) and Credit (proper attribution).
- Insights-Driven Strategy: Lead deep-dive research into the challenges facing premium publishers using those insights to influence both marketing campaigns and the product roadmap.
- Content & Social Scale: Oversee the creation of high-fidelity collateralfrom technical 1-sheeters and web experiences to social-first sizzle content that cuts through the noise.
- Market Leadership: Represent Cloudflare at the worlds most influential stages (Davos SXSW Cannes) to advocate for the protection and growth of human-generated content.
Example Deliverables & Workstreams
You will be expected to own and execute a sophisticated mix of strategic and tactical outputs:
Workstream | Goals | Key Tactics |
Marketing Insights | Define the ICP and understand shift in traffic/revenue patterns for content owners. | 10-20 premium interviews; Scaled surveys (50-100 owners); Desk research using DeepSeek-V3 & GPT-5. |
Product Marketing | Build the foundational Messaging House and external sales enablement. | Core Comm Docs Pitch Decks Case Studies and dedicated Cloudflare web experiences. |
Product Strategy | Align the product roadmap with evolving customer needs. | External-facing Product Direction Decks and roadmap documentation. |
Growth & Lifecycle | Build a high-touch pipeline to engage leadership at major media/content brands. | Roundtables for content CEOs; Sizzle reels for LinkedIn/YouTube; Webinars and Op-Eds. |
Requirements
- 10 years of experience in Marketing with a heavy emphasis on Product Marketing Strategy or Growth within the SaaS Media or AI sectors.
- Deep understanding of the AI landscape: You arent just a user of AI; you understand the tension between LLM training and intellectual property.
- Executive Presence: Proven ability to host roundtable dinners for C-suite leaders and speak at major industry events like CES or Cannes.
- Analytical Rigor: Ability to turn raw survey data and interviews into a coherent persona and segmentation strategy.
- Storytelling Flair: You can take complex infrastructure concepts and turn them into a compelling narrative about the future of the internet.
Why Cloudflare
Cloudflare is helping to build a better Internet. As AI changes the way the world communicates we are the ones ensuring that the creators who fuel these models have the tools to survive and thrive. Join us in shaping the rules of engagement for the next era of technology.
Compensation
Compensation may be adjusted depending on work location.
- For Bay Area based hires: Estimated annual salary of $200000 - $268000
- For New York City based hires: Estimated annual salary of $190000 - $255000
Equity
This role is eligible to participate in Cloudflares equity plan.
Benefits
Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses support caregiving build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States and benefits may vary for employees based outside the U.S.
Health & Welfare Benefits
- Medical/Rx Insurance
- Dental Insurance
- Vision Insurance
- Flexible Spending Accounts
- Commuter Spending Accounts
- Fertility & Family Forming Benefits
- On-demand mental health support and Employee Assistance Program
- Global Travel Medical Insurance
Financial Benefits
- Short and Long Term Disability Insurance
- Life & Accident Insurance
- 401(k) Retirement Savings Plan
- Employee Stock Participation Plan
Time Off
- Flexible paid time off covering vacation and sick leave
- Leave programs including parental pregnancy health medical and bereavement leave
What Makes Cloudflare Special
Were not just a highly ambitious large-scale technology company. Were a highly ambitious large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.
Project Galileo: Since 2014 weve equipped more than 2400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work technology already used by Cloudflares enterprise customers--at no cost.
Athenian Project: In 2017 we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free so that their constituents have access to election information and voter registration. Since the project weve provided services to more than 425 local government election websites in 33 states.
1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Heres the deal - we dont store client IP addresses never ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.
Sound like something youd like to be a part of Wed love to hear from you!
Please note that applicants who progress to the offer stage of the interview process may be asked to attend an in-person interview within one of the Cloudflare Offices or Cloudflare Hubs. More details about this will be available at that stage of the interview process.
This position may require access to information protected under U.S. export control laws including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.
Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their or any other persons perceived or actual race color religion sex gender gender identity gender expression sexual orientation national origin ancestry citizenship age physical or mental disability medical condition family care status or any other basis protected by law. We are an AA/Veterans/Disabled Employer.
Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include but are not limited to changing the application process providing documents in an alternate format using a sign language interpreter or using specialized equipment. If you require a reasonable accommodation to apply for a job please contact us via e-mail at or via mail at 101 Townsend St. San Francisco CA 94107.
Required Experience:
Director
About Company
Make employees, applications and networks faster and more secure everywhere, while reducing complexity and cost.