Product Marketing Manager — FeatureRich CMOS Product Line

Summary of Role:

The Product Marketing Manager owns the go-to-market strategy and execution for our featurerich CMOS product line. You will define positioning messaging launch strategy and field enablement while serving as a key voice of the market into product strategy. This role requires strong technical credibility and the ability to translate product capabilities into customer-relevant value.

Key Responsibilities:

• Go-to-Market (GTM) Strategy

• Define GTM plans including target segments ICPs use cases and differentiated messaging

• Build segment-specific value propositions and competitive narratives

• Positioning Messaging & Content

• Translate complex technical features into crisp customer outcomes (system benefits TCO performance-per-watt integration advantages)

• Develop core assets: pitch decks one-pagers solution briefs competitive battlecards FAQs case studies

• Launch Leadership

• Lead launch readiness across product sales FAE and channel teams: training collateral communications and customer engagement plans

• Competitive & Market Intelligence

• Drive competitive analysis (feature comparisons benchmarks roadmap signals) and win/loss insights

• Provide recommendations on portfolio differentiation and messaging updates based on market shifts

• Field & Customer Enablement

• Equip sales/FAE with tools andplaybooks;support key customer meetings and technicalworkshops

• Improve time-to-value in customer evaluations by clarifying use cases and proof points

• Cross-Functional Collaboration

• Partner tightly with Product Management to influence roadmap priorities with validated market/customer insights

Required Qualifications:

• 5 years semiconductor experience in product marketing product management applications technical sales or systems engineering

• Strong technical depth to engage on CMOS product capabilities architectures and customer system requirements

• Proven record delivering GTM strategies launch execution and sales enablement in competitive environments

• Exceptional written and verbal communication; ability to simplify complex technical topics

Preferred Qualifications:

• Experience with design-in motions and OEM/ODM customer engagement

• Ability to create quantitative value proof (benchmarks system modeling trade studies)

• Experience collaborating with global sales and engineering teams