Head of Digital Growth

Exciting Leadership Opportunity! Join Odevo UK as Head of Digital Growth

Odevo is on a mission to become the leading force in residential property management servicesand digital sits at the heart of that ambition.

The global residential property management industry is undergoing a major digital transformation and Odevo is at the forefront. By combining cutting-edge digital technology with exceptional people we are radically simplifying living for families and individuals across the UK and beyond.

As Odevo UK continues to grow we are looking for a highly commercial hands-on and results-led Head of Digital Growth to join our commercial leadership team. This is a pivotal role reporting directly to the Chief Commercial Officer (CCO) owning the digital and performance marketing function across our diverse operating companies.

Position: Head of Digital Growth

Company: Odevo UK
Location: Hybrid 2 days in London office WC1.
Contract: Permanent
Salary: Competitive with a comprehensive benefits package

Key Responsibilities:

• Develop a cohesive digital strategy and group-wide approach that ensures we deploy best-in-class digital activity across all performance marketing channels to deliver our commercial objectives

• Take the lead in rolling up your sleeves to set up and grow activity from the ground up for all of our operating companies

• Provide digital leadership and direction for all OpCos.

• Identify and capitalise on all digital and performance opportunities to deliver organic growth and ROI driven marketing activity.

Cohesive Digital strategy

• Create and deliver the digital strategy as agreed with the CCO across all OpCos as part of Odevo UK.

• Ensure the digital strategy and activity aligns with agreed commercial objectives and levers in collaboration with the OpCos demonstrating clear ROI.

• With the wider digital team create and deliver 24/7 robust and hard-working performance marketing activity across the digital spectrum.

• Deploy activity across all relevant channels including websites SEO Paid Search and Social CRM paid media advertising and partnerships.

• Ensure all relevant digital and performance opportunities are explored and optimised.

• Create ROI and ROAS models across all paid media channels to optimise.

• With owned channels including websites and CRM ensure all elements are tracked and reported on to create and optimise frictionless digital journeys.

• Work collaboratively with key global teams and OpCos ensuring the digital teams output meets the relevant objectives and links with related Odevo teams; delivering the most informed and connected digital experiences to drive growth.

Digital Leadership:

• Demonstrate digital leadership and digital first thinking driving excellence across the commercial function.

• Relentless focus on commercial ROI focused performance marketing activity across the digital spectrum.

• Ensure all digital projects are delivered in a timely and efficient manner demonstrating long term commercial value and ROI.

ROI driven digital activity:

• Drive a dedicated commercial culture centred in digital and performance to give Odevo absolute commercial advantage in the UK.

• Create a live trading desk to optimise all activity in real-time yielding the best possible commercial returns.

• Demonstrate ROI and ROAS in every area measurable and seek to deliver attribution across all digital and performance marketing activity.

• Ensure our digital output always demonstrates commercial value and is a lead driver in delivering our organic growth targets.

Team Leadership & Development:

• Lead mentor and develop a high-performing digital team.

• Inspire best practice in digital across all our OpCos ensuring digital thinking is embedded into decisioning.

• Be the digital lead in the Commercial leadership team ensuring performance and ROI are central to our thinking.

Qualifications and Experience:

• Proven track record as a Head of Digital or Senior Digital Manager.

• Hands-on experience of setting up and optimising Google and LinkedIn master accounts

• Deep experience of creating campaigns optimising content and spend and measuring performance across Google LinkedIn Meta and CRM platforms

• Comfortable analysing recommending and executing SEO and website improvements

• Demonstrable experience driving commercial value through exceptional digital activity and able to tell a clear story about how you did it to senior stakeholders

• Commercial and numerical acumen

• Experience of working in a multi-brand portfolio digital agency or in-house trade-desk team is a big plus

Personal Attributes:

• A strategic thinker.

• Entrepreneurial and results-driven.

• Collaborative and a strong team player.

• Strong commercial curiosity and a passion for driving growth.

What We Offer:

• The opportunity to shape the commercial future of a dynamic and growing group of companies.

• A challenging and rewarding role with significant impact and autonomy.

• Competitive salary and comprehensive benefits package.

• A collaborative and supportive work environment.

• Opportunities for continuous professional development and career advancement.

How to Apply

Ready for this incredible opportunity Explore life at Odevo on LinkedIn or visit our website for a full list of current opportunities.

For more details or to ask any questions contact our recruitment team on 0 and quote reference Ref #LI-EW1.

Please note: Candidates must be eligible to work in the UK without restrictions. Documentary evidence of eligibility will be required. Some benefits may be subject to a qualifying period.

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