Growth Marketing Manager France (all genders)
Job Summary
Funzy stands for Fun & Cozy - and for a new generation of play furniture that combines creativity comfort and functionality.
Our mission is to create durable imaginative and meaningful products that support children as they play explore and grow.
Since our founding in 2020 more than 350000 parents have trusted our products.
Now were taking the next big step: bringing Funzy to France**.**
To make this happen were looking for an entrepreneurial hands-on builder to take full ownership of our market entry and scale it - with a strong performance focus.
Type: Full-time
Location: Remote (Germany or France)
Start date: As soon as possible or by agreement
Languages: French (native level) & English
Aufgaben
Were looking for an entrepreneurial hands-on builder to launch and scale our business in the French market.
Youll take full ownership of our market entry from first tests to building a scalable growth engine with a strong performance focus.
Think of this as an Entrepreneur in Residence role for France.
Your mission:
Make Funzy the leading play sofa brand in the French market.
Performance & Creative Strategy
- Act as the main interface to our Meta Ads agency
- Brief new creatives based on German bestsellers
- Adapt creatives to the French market (cultural localization)
- Proactively identify new content opportunities
- Analyze hooks creatives and campaign structures
Full-Stack Marketing
- Build and execute email campaigns (Klaviyo)
- Set up a structured CRM for France
- Identify and build relationships with first partners and influencers
Localization & Store Management
- Ensure our Shopify store is fully localized (not just translated)
- Optimize user journey and conversion rates
- Adapt product pages ad copy and email flows
- Ensure a consistent brand experience across all touchpoints
Performance-Analyse & Reporting
- Analyze key KPIs on a daily basis (ROAS CPA hook rate)
- Derive clear actionable insights
- Identify patterns and scaling opportunities
Customer Experience (Early Stage)
- Handle customer support in the early phase
- Identify key pain points
- Build SOPs for future team structures
- Document processes as a foundation for scaling
Your Responsibilities
- Full ownership of growth KPIs (ROAS & customer acquisition in France)
- Ensure high-quality market-relevant customer touchpoints
- Build a scalable growth playbook
- Prepare the foundation for a future local team
Qualifikation
- Fluent in French and English (native-level French preferred)
- 23 years of experience in performance marketing (D2C or e-commerce is a plus)
- Strong understanding of Meta Ads creatives and conversion optimization
- Experience with Shopify and email marketing tools (e.g. Klaviyo)
- Analytical mindset and data-driven decision-making
- High ownership and entrepreneurial thinking
- Willingness to be hands-on and build from scratch
Benefits
- High-impact role with real ownership from day one
- Opportunity to build a market from scratch
- Direct collaboration with one of the founders
- Fast-paced international e-commerce environment
- Flexible working setup (remote flexible hours)
- Modern equipment (MacBook shared office option)
- Strong team culture with regular events
- Attractive employee discounts perks for friends & family
Ready to build Funzy France with us
Send us your application including your CV and relevant documents. Please also include your earliest possible start date.
Were looking forward to hearing from you!
About Company
Funzy steht für Fun & Cozy – und für eine neue Generation von Spielmöbeln, die Kreativität, Komfort und Funktionalität vereinen. Unsere Mission ist es, Kindern langlebige, fantasievolle und sinnvolle Produkte zu bieten, die sie beim Spielen, Entdecken und Wachsen begleiten. Mit u ... View more