Digital Designer Remote Cape Town

Our client an International FMCG Manufacturer is seeking a highly creative and commercially minded Digital Designer based in Cape Town. This is a remote role to begin with with plans to establish a city-based office in the future.

The Role

This role goes beyond design execution it is about taking ownership of the brands digital ecosystem and elevating it to world-class standards. You will be responsible for shaping a consistent and engaging online presence across multiple regions while pushing creative boundaries within established brand guidelines.

Working closely with cross-functional teams including Product Marketing Photography and Content Creators you will ensure all digital touchpoints reflect the quality creativity and innovation of the brand while delivering a seamless and conversion-driven user experience.

Key Responsibilities

Website Ownership & Development

• Lead the revamp enhancement and ongoing maintenance of websites across multiple regions (UK EU USA etc.).
• Ensure global brand consistency while adapting for regional nuances.
• Maintain and evolve visual identity in line with brand guidelines.
• Optimise UX/UI for a seamless modern and conversion-focused experience.
• Manage and update product pages launches seasonal campaigns and educational content.
• Collaborate with internal stakeholders and external developers where required.

Digital Communication

• Design and develop engaging email campaigns for:
  • Seasonal campaigns
  • New product launches
  • Product highlights
  • Retail and distributor communications
• Tailor messaging and design for different audiences (consumers buyers distributors).
• Ensure content is optimised for engagement performance and conversion.

Amazon & Marketplace Listings

• Create update and maintain Amazon A content across relevant regions.
• Ensure all listings are visually compelling brand-aligned and commercially effective.
• Collaborate with Product and Sales teams to ensure accuracy and optimisation.
• Monitor marketplace consistency and identify opportunities for improvement.

Cross-Functional Collaboration

• Work closely with Product Development Marketing Photographers and Content Creators.
• Contribute to shoot planning and ensure a digital-first approach to content creation.
• Ensure all assets are designed for multi-platform use.

Wider Digital & Online Media

• Support and help shape the broader digital presence of the brand.
• Maintain a cohesive and consistent digital identity across all touchpoints.
• Provide support for social media content where required.
• Stay ahead of digital trends platform updates and design innovation.

What Were LookIng For

• A self-starter who takes full ownership of the digital space.
• Strong attention to detail with a commitment to high creative standards.
• Proactive and forward-thinking approach.
• Ability to balance creativity with commercial awareness.
• Confident in challenging ideas to drive better outcomes.
• Highly organised and able to work in a fast-paced environment.

Skills & Experience

• Minimum 3 years experience as a Digital Designer.
• Strong portfolio showcasing:
  • Website design
  • Email campaigns
  • Marketplace/Amazon A content
• Proficiency in Adobe Creative Suite (Photoshop Illustrator InDesign).
• Experience with Figma or similar UX/UI tools.
• Solid understanding of UX principles and conversion-led design.
• Experience with CMS platforms (e.g. Shopify WordPress or similar).
• Understanding of digital performance metrics and optimisation.
• Experience working with global or multi-region brands is advantageous.

Why This Role Matters

Digital is the brands shop window its first impression and a key driver of sales.

This role offers the opportunity to shape and evolve the digital identity of a growing global brand ensuring it remains best-in-class relevant and impactful in an ever-changing digital landscape.