Brand Manager

Are you ready to shape the future of how Australia eats

We believe great food should fit your schedule not the other way around. Thats why Marley Spoon offers versatile meal solutions for all-day moments delivering thousands of orders across Australia each week. Whether its a quick lunch or a delicious dinner our passionate team is here to help you own the kitchen 24/7.

Were looking for an experienced Brand Manager who plays a crucial role in facilitating the strategic development and execution of the Marley Spoon brand ensuring alignment with organisational objectives.

You wont just manage a brand youll be the architect of our identity driving high-impact innovation projects and product expansions that push the boundaries of the industry. Youll lead the charge on Australian creative campaigns and ensure our messaging resonates across every single channel to drive growth and profitability.

The Opportunity

• Strategic Brand Leadership: Shape and execute the brand strategy creating a long-term vision grounded in consumer insight business objectives and modern marketing capabilities including the thoughtful use of AI and emerging technologies.

• Drive Innovation & Product Expansions: Partner with the Culinary team to launch menu innovations ensuring all marketing touchpoints - from merchandising to UX messagingare optimised for commercial and brand success.

• Campaign Project Ownership: Lead the development of quarterly brand campaign calendars and toolkits coordinating and allocating production budgets for maximum impact and ROI.

• Strategic Partnership Development: Identify and cultivate high-value relationships with prospective brand partners that create synergy and unlock new growth opportunities.

• Guardian of Visual Identity: Lead the design of box artwork and packaging ensuring every physical customer touchpoint aligns with brand identity and enhances the customer experience.

• AI-Enabled Insights & Experimentation: Leverage data analytics and AI-driven approaches to uncover insights generate hypotheses and run faster more effective test-and-learn cycles across campaigns channels and customer journeys.

• Cross-Functional Collaboration: Align diverse teams on strategy and execution introducing smarter ways of working and leveraging new technologies where relevant to improve speed output and impact.

• Customer Advocacy: Champion the voice of the customer across the organisation ensuring decisions are grounded in real needs to build lasting brand loyalty.

What were looking for:

Youll thrive in this role if youre someone who is action-oriented and takes on new opportunities and tough challenges with a sense of urgency high energy and enthusiasm. You enjoy relating openly and comfortably with diverse groups of people while maintaining a strong bottom-line orientation. Youre naturally curious and proactive about how new technologies including AI can improve the way you think create and deliver impact.

This role collaborates closely with our European team. To enable meaningful overlap youll adjust your schedule on certain days (typically 12 evenings per week) balanced by flexible hours.

Youll bring:

• A Bachelors degree in Marketing Business Administration Communications or a related field.

• 4-7 years of experience in brand manager roles within retail grocery consumer goods or e-commerce.

• Demonstrated ability to analyse market trends consumer behaviour and competitive landscapes to drive strategic decisions.

• Curiosity and working knowledge of AI tools including large language models (LLMs) and how they can be applied to improve marketing effectiveness

• Strong stakeholder management and verbal/written communication skills.

• The ability to work across time zones and participate in weekly evening or morning calls.
  

Bonus points if you have:

• Experience integrating AI into marketing workflows (e.g. insights generation creative development testing optimisation)

• Experience working with culinary or food-related brands.

• Experience working in a global business with a matrix structure.

• Postgraduate qualifications in Marketing or Business Administration.
  

Whats in it for you

At Marley Spoon we believe work should fuel your growth not drain it. Heres what you can look forward to:

• Delicious perks Discounted Marley Spoon boxes delivered to your door (plus a test kitchen at HQ where youll taste tomorrows recipes first).

• Time to recharge An extra 6 days of annual leave every year on top of the standard entitlements.

• Hybrid Workplace - Work from office 2-3 days a week

• Growth on us 5 paid training days each year plus the chance to explore projects across different functions.

• No red tape We value autonomy accountability and getting things done without formal hurdles.

• Well-being matters 24/7 support through Sonder a generous parental leave scheme (including $7.5k childcare pay) and corporate discounts on health insurance for you and your family.

• Global team local spirit Flat hierarchies great energy and 50 nationalities working together.

• Enjoy a test kitchen in the office where you get to sample our latest recipes.

Why Marley Spoon

At Marley Spoon growth is a shared journey. #WhenYouGrowWeGrow is more than a mantra its how we operate: your development fuels our success.

We dont settle for average and neither should you. Diversity inclusion and flexibility arent buzzwords here - theyre the edge that makes us stronger. With well-being built into our recipe for success we create an environment where high performance and support go hand in hand.