Senior Product Marketing Manager Growth (Gen AI & Video)

San Francisco, CA - USA

Monthly Salary: Not Disclosed

Posted on: 3 days ago

Vacancies: 1 Vacancy

Job Summary

MW Partners is currently seeking a Senior Product Marketing Manager - Growth (Gen AI & Video) to work for our client who is a global leader in multimedia and creativity software products.

Responsibilities and duties:

Go-to-Market & Launch Execution

Own GTM execution for key Premiere Mobile initiatives including the Android launch and post-launch momentum
Coordinate launch timelines messaging and deliverables across Product Marketing and Regional teams
Support App Store / Play Store events feature highlights and seasonal moments

Messaging & Positioning

Develop and refine creator-facing messaging that clearly communicates product value new features and workflows
Ensure consistent positioning across app stores lifecycle marketing social and paid channels
Partner with Creative and Content teams to deliver clear benefit-led copy

Performance Marketing

Collaborate with Paid Media teams on campaign narratives and creative inputs
Support ASO efforts (iOS Google Play) including feature callouts and keyword-aligned messaging
Help translate product updates into growth-ready marketing assets

Growth Marketing

Onboarding
Push notifications

Stakeholder Communication & Reporting

Maintainweekly status updates and executive-ready summaries for cross-functional stakeholders
Support post-launch reporting (e.g. Day 1 / 7 / 14 / 28 performance snapshots)
Track learnings and flag risks gaps or opportunities during the coverage period

Requirements:

BA/BS in Marketing Business or a related field is preferred
6 10 years of experience in Product Marketing Growth Marketing or related roles
Strong experience launching consumer or creator-focused mobile apps
Familiarity with app store marketing GTM planning and performance-driven messaging
Excellent written communication skills - able to produce clean exec-ready updates and creator-friendly copy
Highly organized proactive and comfortable operating with minimal ramp time
Experience in video creator tools or mobile SaaS is a strong plus

For a further discussion or to find out more contact Snehita on or apply now.

MW Partners is currently seeking a Senior Product Marketing Manager - Growth (Gen AI & Video) to work for our client who is a global leader in multimedia and creativity software products. Responsibilities and duties: Go-to-Market & Launch Execution Own GTM execution for key Premiere Mobile initiat...